Comments on: Canon Canada goes Avril…

By: Kar

Kar — Sun, 26 Oct 2008 07:53:09 +0000

What are you talking about ‘KJ’, Avril was the best selling female artist in the world in 2007, http://www.worldwidealbums.net/2007ye.htm

Avril is a pefect choice for this and she has been using Canon camera’s for years.

By: Marc

Marc — Thu, 23 Oct 2008 01:38:09 +0000

Avril is from Canada, perhaps that is the connection. I have not seen the ads in the States but, I don’t watch very much TV.

By: KJ

KJ — Wed, 22 Oct 2008 20:27:26 +0000

Andre was film rebels, because he was a *gasp* rebel! Oh they are so creative.

Back to the point, it does seem like this promotion is aimed more at the snap happy tween point and shoot market. STILL! Avril is sooo 5 years ago that it makes me wonder if someone knows what’s going on over there in the marketing department.

By: Jim

Jim — Wed, 22 Oct 2008 17:31:22 +0000

I’m probably dating myself here, but Canon’s been using celebrities for years. One I can think of is Andre Agassi hawking Canon stuff way back when he had hair. :) I think it was a Rebel (maybe even FILM) but it was definitely canon stuff.

By: Daniel

Daniel — Wed, 22 Oct 2008 17:24:09 +0000

Avril? are they running out of celebrities?

By: Todd

Todd — Wed, 22 Oct 2008 15:46:09 +0000

I don’t get it. 12-year-old girls don’t buy cameras. I can only assume that 40-year-old guys (the balding ones that sit in front of a computer surfing teenage chat rooms) are the market for this campaign. Problem is, they’ve already got a camera!

By: KJ

KJ — Wed, 22 Oct 2008 14:17:53 +0000

The only thing I hate more than celebrities hawking camera gear is old/irrelevant celebrities hawking camera gear? What Canon? Was Shanon Tweed not available?

By: PM

PM — Wed, 22 Oct 2008 13:39:00 +0000

I remember seeing in the TV ad that Avril was holding the XSi like a point and shoot. It got me mad.

By: ppdix

ppdix — Wed, 22 Oct 2008 13:35:56 +0000

Nikon has Ashton Kutchner. Canon has to keep up.

By: Shelby White

Shelby White — Wed, 22 Oct 2008 07:38:51 +0000

I find it humorous that Canon used a celebrity in their add. Its a first that I’ve ever seen…