With an Impressive 42x and 30x Optical Zoom, respectively, Canon’s new PowerShot SX520 HS and PowerShot SX400 IS Digital Cameras Provide High-Quality Imaging Tools to Meet Varying User Needs
MELVILLE, N.Y., July 29, 2014 - Canon U.S.A., Inc., a leader in digital imaging solutions, today announced two new compact, super-zoom cameras: the PowerShot SX520 HS and the PowerShot SX400 IS digital cameras. Designed to give users the versatility and telephoto reach they need to capture subjects from far distances, these new cameras are packed with impressive features. The new PowerShot SX520 HS digital camera includes a high-powered 42x Optical Zoom lens (equivalent to 24-1008mm) and the Canon HS SYSTEM for clear sharp images and Full HD Video. With a 30x Optical Zoom (equivalent to 24-720mm), the PowerShot SX400 IS digital camera allows photographers to capture the moments that mean the most to them quickly and easily, even at long range.
“Our goal is to provide people who are passionate about photography with the imaging tools they need to capture the moments that inspire them,” said Yuichi Ishizuka, president and COO, Canon U.S.A., Inc. “The PowerShot SX520 HS and PowerShot SX400 IS digital cameras offer users features that help produce high quality-images and video with ease allowing them to capture their most creative shots.”
Preorder: PowerShot SX520 HS at B&H Photo | PowerShot SX400 HS at B&H Photo
The PowerShot SX520 HS Digital Camera
Building on the features of the PowerShot SX510 HS digital camera, the PowerShot SX520 HS digital camera incorporates a 42x Optical Zoom with Canon’s Optical Image Stabilization, ideal for active families that want to take high-quality close-up shots of their children’s soccer game or dance recitals. In addition to featuring a powerful optical zoom range, the SX520 HS digital camera combines a 16 Megapixeli High-Sensitivity CMOS sensor and Canon’s DIGIC 4+ Image Processor to create the Canon HS SYSTEM allowing for excellent low-light performance.
Giving users the ability to capture life in motion, the camera features a dedicated movie button so users can easily record 1080p Full HD video utilizing the camera’s full 42x optical zoom capability. The camera also features an enhanced grip for added handling comfort. Additionally, the camera’s Intelligent IS automatically chooses from one of eight modes to help optimize image stabilization for virtually shake-free images in various shooting conditions. The camera’s High Speed AF allows users to achieve fast autofocusing speeds to help capture every shot with ease. The PowerShot SX520 HS digital camera’s advanced Zoom Framing Assist feature intelligently controls the lens, making it easy to locate the main subject by zooming out, and then zooming back in quickly and automatically for dramatic close-ups with face detection where applicable.
Upgraded from its predecessor, the PowerShot SX520 HS digital camera features Canon’s Creative Shot mode that uses a combination of lighting, color and composition from the original image to create unique, artistic images. Smart AUTO technology selects 32 different pre-defined scenes for still shots and 21 scenes for video without the need to switch modes, making it possible to take beautiful images and video in a variety of situations. The Hybrid AUTO mode featured in the PowerShot SX520 HS camera creates a beautifully stabilized HD video clip (up to approximately four seconds) every time a user shoots a still image, then compiles the clips into a single movie that forms a “highlighted reel” for the day. This new camera is equipped with a built-in mini-HDMI port that makes it easy to connect to an HD TV set at home or on the road so everyone can comfortably enjoy viewing the footage.
The PowerShot SX400 IS Digital Camera
With a compact design and a powerful 30x Optical Zoom range with Optical Image Stabilizer, the PowerShot SX400 IS digital camera is a versatile camera that can be used daily anytime, anywhere. The 16 Megapixeli CCD sensor and DIGIC 4+ image processor combine with Canon’s Intelligent IS system to provide users with outstanding functionality, while the updated grip design improves handling comfort. With Smart AUTO, the camera identifies an ideal image setting by intelligently selecting from one of 32 pre-defined modes for still shots and 21 scenes for video.
The PowerShot SX400 IS digital camera is always ready for action with a dedicated movie button to easily stop and start recording 720p HD video. Additionally, like the PowerShot SX520 HS camera, the PowerShot SX400 IS camera can record even far distances through the use of the camera’s full 30x zoom range. The PowerShot SX400 IS digital camera’s High Speed AF, upgraded from the previous model, helps to reduce lag time so that the perfect shot can be captured quickly and with ease.
Pricing and Availability
The PowerShot SX500 HS digital camera will be available in September 2014 for an estimated retail price of $399.99.
The PowerShot SX400 IS digital camera will be available in August 2014 in black or red for an estimated retail price of $249.99.
We’re told that Canon is working to implement depth of field control in upcoming PowerShot and Rebel DSLRs. The idea sounds like what Lytro is doing, or more recently what Google introduced for the Android camera.
There’s no mention of which camera(s) this would be introduced in, but it seems like a logical next step feature.
What was the teaser from the other day on the Canon Hong Kong Facebook page for? They announced the PowerShot G1 X II, which was already announced every place else a long while ago. Yet again, a regional announcement is of little interest.
Canon PowerShot G1 X II: B&H Photo (In Stock) | Amazon (In Stock)
The well done April Fools hoax has officially been busted. Here is the Tag Heuer phone used for the mockup. :) I have added a reminder to my calendar for next years April Fools day.
Tag Heuer Smartphone
I just realized what day tomorrow was, so please keep that in mind. :) The person who sent it claims it isn’t but that’s part of the fun I guess. I will say that I can’t find the phone anywhere on the web that they would have doctored, if you do find it, please send it on.
Photo Rumors has also received the images and apparently they come from a Greek magazine. We have no confirmation from anyone else that the product is real.
I received this little product today . I have no idea if it’s real or just a great PhotoShop hoax. What do you think? Would you buy a Canon branded smartphone if the photography capabilities trumped all other smartphones on the market?
It kind of looks like the Caterpillar branded smart phone.
- Android KitKat 4.4
- 8core 64bit Snapdragon 615 with 8 ARM Cortex A53 inside
- 8Gb RAM
- 64Gb memory
- CPS,Bluetoth WIFI aso.
Double Lens Camera
- First camera with 1 inch sensor 12,2×8,8mm 20Mpx (Sony?) 35mm equivalent lens
- Second cam 1/1,7 inch sensor 10 Mpx with 3x Liquid Zoom Lens, which has liquid optical elements that changes zoom range by piezoelectricity.
Canon EOS Smart 1
We’re told that Canon will announce the PowerShot G17 some time in May. That is an extremely fast refresh from the PowerShot G16, which was announced last August. The PowerShot G16 was a very minor refresh from the G15.
- 24-200mm f/1.4-2.0 lens
- New 1″ Sensor
- all magnesium body with comfortable grip
- DIGIC 6
The lens looks pretty impressive if this turns out to be true.
We continue to receive little bits of information about the upcoming Canon PowerShot SX60 IS. We should be seeing this highly popular superzoom some time in the spring.
The latest we’ve heard is the camera will have a 100x zoom and will have a focal length range of 20-2000mm. This goes along with what most sources have previously said. I’d get one just for the fun of 2000mm!
There are couple of reports today saying that Canon plans to leave the sub $200 compact point and shoot market. The segment has been decimated by smartphones over the last 3-5 years and sales are no where near what they were.
The move makes a lot of sense, Canon would be better suited putting development dollars into DSLRs, lenses, advanced compacts and the Cinema EOS lines.
Source: [DCI] via [PR]
Canon’s Latest G-series Digital Camera Features a New Type of 1.5-Inch CMOS Sensor, 5x Zoom Lens, Wi-Fi and NFC Capabilities, Full HD and A Three-Inch Touch Tilt LCD Screen
MELVILLE, N.Y., February 11, 2014 – Building upon the success of the PowerShot G1 X digital camera, Canon U.S.A. Inc., a leader in digital imaging solutions, today unveiled its new flagship PowerShot G1 X Mark II, a digital camera designed to meet the evolving needs of today’s professional and advanced amateur photographers.
Boasting a sensor that is 4.5x larger than a 1/1.7” sensor found in professional level point-and-shoot cameras, the PowerShot G1 X Mark II camera can produce high-quality images with a wide dynamic range. It features a new type of 1.5-inch, 12.8 Megapixel High-Sensitivity CMOS sensor, made by Canon, allowing for optimum performance with an ISO range of 100-12800. This sensor, combined with the DIGIC 6 Image Processor, comprises the Canon HS SYSTEM resulting in faster autofocusing speeds over the PowerShot G1 X camera, allowing photographers to capture detailed, vivid images even in low-light conditions.
Featuring a newly-developed f/2.0 – f/3.9, 5x optical zoom lens (equivalent 24-120mm zoom range) with Dual Control Rings, this new camera provides customized zooming and focus-functionality similar to a DSLR camera. With this wide of an aperture, photographers have the ability to isolate their subjects by separating them from a background that is blurred. This gives more control and creative possibilities when using a PowerShot camera. The Dual Control Rings include a Step Ring to adjust various customizable settings and a Continuous Ring to make focusing adjustments during manual focus, as well as additional customizable settings for manual shooting. This new lens features a nine-blade aperture to provide beautiful, blurred backgrounds even at full-zoom range.
“The new high-end PowerShot G1 X Mark II camera delivers incredible, professional-level shooting capabilities in a compact camera body making it the ideal second camera for DSLR shooters,” said Yuichi Ishizuka, executive vice president and general manager, Imaging Technologies & Communications Group, Canon U.S.A. “In addition, with the introduction of advanced wireless capabilities such as NFC and enhanced low-light shooting and autofocusing, the G1 X Mark II is a well-rounded professional-level camera that allows photographers to get creative.”
Improved Operation and Performance
The PowerShot G1 X Mark II camera is equipped with a new type of Canon-made, 1.5-inch CMOS sensor to help achieve optimal performance from low to high ISO speeds. It has a default aspect ratio of 3:2 which is the same ratio the advanced user has come to expect when shooting with a DSLR camera. If the photographer wants to switch to a 4:3 ratio, it can be done without impacting the field of view.
The new PowerShot G1 X Mark II camera uses 31 Auto Focus (AF) points, compared to the PowerShot G1 X camera that uses nine AF points, resulting in improved autofocus capabilities allowing the user to easily compose the image and focus on a specific subject in the frame. Utilizing the bright, capacitive touch, three-inch tilt LCD on the PowerShot G1 X Mark II camera helps provide flexibility in shooting by tilting 180 degrees up and 45 degrees down.
The PowerShot G1 X Mark II camera is also compatible with Canon’s new optional electronic viewfinder that mounts to the hot shoe. A new optional grip* will also be available for the PowerShot G1 X Mark II camera. These accessories are ideal for photographers looking for the feel of a DSLR camera with the portability of a point-and-shoot camera.
The PowerShot G1 X Mark II camera is equipped with built-in Wi-Fi® technology, so users can share still images and videos online quickly and easily using compatible mobile devices.1 Using the Mobile Device Connect button, users can connect to a smartphone, a tablet or a Wi-Fi enabled computer. Connection to the computer is easily done using Canon iMAGE GATEWAY2 through the cloud. For even easier connectivity, the PowerShot G1 X Mark II camera introduces Near Field Communication (NFC)** – a first for Canon’s G-series cameras – so transferring photos to a compatible Android device can be simple and intuitive. This digital camera’s new remote shooting feature also allows the user to sync the G1 X Mark II with a smartphone or tablet and utilize the shutter, optical zoom and self-timer features from that device.
Extensive Shooting Modes
Ideal for portrait photography, the camera’s Background Defocus mode softens the background behind a subject to help users create professional-looking portraits. In addition, simply pressing the camera’s dedicated movie button allows photographers to capture 1080p Full HD video with ease. And, as commonly found in most DSLR cameras, the PowerShot G1 X Mark II camera has a full range of shooting and recording modes, including 14-bit RAW + JPEG, for outstanding creative control.
Unique to Canon PowerShot Digital Cameras, the PowerShot G1 X Mark II camera features Advanced Star Mode with four options to capture images of starry night skies with impeccable quality. The “Star Portrait” and “Star Nightscape” modes help capture the radiance of stars while still allowing you to capture the subject. The “Star Trails” mode captures video trails of stars to turn trails into a luminous still image, while the “Star Time Lapse Movie” mode will shoot images of star movement and then combine the images to make a film that shows the movement of the stars, creating a truly stunning video.
The PowerShot G1 X Mark II camera will be available starting in April for a retail price of $799.99.