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Author Topic: Is Canon Pulling Out of Photokina 2018?  (Read 5295 times)

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Is Canon Pulling Out of Photokina 2018?
« on: April 10, 2018, 11:22:07 AM »

Rumor has it that Canon may be pulling out of Photokina 2018 in  September. An article over at DIY Photography mentions Elinchrom, Canon and Profoto as companies that may be pulling out of the trade show.


Elinchrom has made this official, but there has been no official word from Profoto or Canon.


Photokina moves to a yearly show in the spring of next year, this is going to be the last September show. The September show has been reduced to 4 days, from 6. Read more at DIYPhotography


There has been no official word from Canon as of yet.


Thanks Jolyon


« Last Edit: April 10, 2018, 11:33:53 AM by Canon Rumors »
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Is Canon Pulling Out of Photokina 2018?
« on: April 10, 2018, 11:22:07 AM »

Normalnorm

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Re: Is Canon Pulling Out of Photokina 2018?
« Reply #1 on: April 10, 2018, 11:42:41 AM »
I wonder if this is a decision to reduce expense and to make a bigger splash in the Spring with more new products and/or major announcements with better developed products.

Photokina was at one time the epic photo trade show. It is a visible manifestation of the decline of the industry that it has been reduced to such a small show.

CanoKnight

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Re: Is Canon Pulling Out of Photokina 2018?
« Reply #2 on: April 10, 2018, 11:46:38 AM »
I wonder if this is a decision to reduce expense and to make a bigger splash in the Spring with more new products and/or major announcements with better developed products.

Photokina was at one time the epic photo trade show. It is a visible manifestation of the decline of the industry that it has been reduced to such a small show.


Not a decline. There are now too many other shows that werent there before for one show to have so much importance.
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Architect1776

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Re: Is Canon Pulling Out of Photokina 2018?
« Reply #3 on: April 10, 2018, 12:03:46 PM »
Rumor has it that Canon may be pulling out of Photokina 2018 in  September. An <a href="https://www.diyphotography.net/canon-elinchrom-and-profoto-rumoured-pulling-out-of-photokina-elinchrom-first-to-confirm/">article over at DIY Photography</a> mentions Elinchrom, Canon and Profoto as companies that may be pulling out of the trade show.</p>
<p>Elinchrom has made this official, but there has been no official word from Profoto or Canon.</p>
<p>Photokina moves to a yearly show in the spring of next year, this is going to be the last September show. The September show has been reduced to 4 days, from 6. <a href="https://www.diyphotography.net/canon-elinchrom-and-profoto-rumoured-pulling-out-of-photokina-elinchrom-first-to-confirm/">Read more at DIYPhotography</a></p>
<p>There has been no official word from Canon as of yet.</p>
<p><em>Thanks Jolyon</em></p>
<span id="pty_trigger"></span>

I am sure there are several reasons.
First is there are so many shows and Vegas seems to be the big draw.
Second with changing technology if you wait for a show to debut a new real product it will likely be obsolete with a competitor introducing a new product ahead of you. It seems that products are put out as soon as they are approved for market.
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jolyonralph

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Re: Is Canon Pulling Out of Photokina 2018?
« Reply #4 on: April 10, 2018, 12:14:54 PM »
It does seem a bit archaic now to wait until a trade show to make a product launch seeing as you're then competing with every other company launching products at the same time.

Still, if Canon has something revolutionary to launch the reverse works where their news at the show helps bury the news from their competitors.
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LDS

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Re: Is Canon Pulling Out of Photokina 2018?
« Reply #5 on: April 10, 2018, 03:50:41 PM »
Who remembers COMDEX? In an age when there are even sites devoted to rumors followed daily ( :P ) and images and specs about new products leak well in advance, products are released all around the year, when some "influencers" with a worldwide audience can boost sales far more than a booth in a city far, far away, and they get preview products to test and show to the world on internet video, it's hard time for trade shows.

With its two years schedule, Photokina was really a dinosaur - few products now wait for a biannual show to be announced, especially those aimed at a more general public, with their relatively short life and harsh competition.

CES survives just because the product it puts on show are still fashionable, and there's a lot of hype about futuristic product that can never become real, and it's a kind of geek Luna Park.

How well is NAB going?

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Photokina - Sept 2018 and May 2019
« Reply #6 on: April 10, 2018, 04:43:33 PM »
PK move to being an annual show:  news from July 2017 ;-)

"photokina 2019 will take place from May 8th to 11th. Hereby, the change to a yearly cycle and the new date in May comes into effect.

For the last time in 2018, the world's leading tradefair for photo, video and imaging will take place in September, gathering foto, video and imaging enthusiasts in Cologne from September 26th to 29th."


http://www.photokina.com/photokina/Press/Press-Releases/index.php?aktion=pfach&p1id=kmpresse_photokinae&format=html&base=&tp=k3content&search=&pmid=kmeigen.kmpresse_1500449177&start=0&anzahl=10&channel=kmeigen&language=e&archiv=

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Photokina - Sept 2018 and May 2019
« Reply #6 on: April 10, 2018, 04:43:33 PM »

Mt Spokane Photography

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Re: Is Canon Pulling Out of Photokina 2018?
« Reply #7 on: April 10, 2018, 07:21:49 PM »
I would think that they were well along into preparing for the show, but 2018 could be their last.

I thought that the change to a annual show came about due to companies like Canon wanting it.  My memory might be confused on that one.

YuengLinger

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Re: Is Canon Pulling Out of Photokina 2018?
« Reply #8 on: April 10, 2018, 08:12:06 PM »
I wonder how much the slow death of professional photojournalism has to do with trade show woes.

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Re: Is Canon Pulling Out of Photokina 2018?
« Reply #9 on: April 10, 2018, 09:27:47 PM »
Or maybe they are just skipping this one to get ready for the new timeframe of the Spring 2019 show? Seems odd they would drop out completely since this is a chance for serious photo users to see products hands-on. Do they really want photographers to be able to handle Nikon and Sony cameras and let those company reps talk about all the great features while Canon has no representation?

ashmadux

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Re: Is Canon Pulling Out of Photokina 2018?
« Reply #10 on: April 10, 2018, 11:42:52 PM »
Maybe because old man canon will have nothing to show...how about another entry level camera or powershot...yeah...lame.

Who cares about another 'next year' announcement... give us canon users a break and just go in the corner until you have something that we can actually be proud of the brand for. and hopefully, it doesn't cost 3 friggin thousand dollars just to have some modern tech besides dpaf.

sheesh already.  >:( >:( >:( >:(
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Orangutan

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Re: Is Canon Pulling Out of Photokina 2018?
« Reply #11 on: April 10, 2018, 11:51:12 PM »
just go in the corner until you have something that we can actually

What's your point?  If you don't like Canon's offerings, buy something else.  Lots of people are doing great things with other brands, so just buy what you need.  What's the problem?

ashmadux

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Re: Is Canon Pulling Out of Photokina 2018?
« Reply #12 on: April 10, 2018, 11:59:05 PM »
just go in the corner until you have something that we can actually

What's your point?  If you don't like Canon's offerings, buy something else.  Lots of people are doing great things with other brands, so just buy what you need.  What's the problem?

Buy something else?

This is a CANON users forum. I want to buy COMPETITIVE CANON CAMERAS, not cut down garbage like the 6D2.

Caps just so that you can understand the point.

Have a great day  ;D
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Re: Is Canon Pulling Out of Photokina 2018?
« Reply #12 on: April 10, 2018, 11:59:05 PM »

Orangutan

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Re: Is Canon Pulling Out of Photokina 2018?
« Reply #13 on: April 11, 2018, 12:34:29 AM »
just go in the corner until you have something that we can actually

What's your point?  If you don't like Canon's offerings, buy something else.  Lots of people are doing great things with other brands, so just buy what you need.  What's the problem?
This is a CANON users forum.
Yes, and...??

Quote
I want to buy COMPETITIVE CANON CAMERAS
"Competitive" in what sense?  Photographers using Canon gear are "competing" quite well against users of other brands.

Quote
not cut down garbage like the 6D2.
Then don't buy a 6D2.

Quote
so that you can understand the point.
Sounds like you want Canon to produce body with the following characteristics:
  • Sensor as good or better than any comparable model
  • AF as good or better than any comparable model
  • Video features as good or better than any comparable model
  • Build quality and reliability as good or better than any comparable model
  • Service and support as good or better than any competing brand
  • Ergonomics and menu system as good or better than any competing model
  • Lenses, accessories, etc. as good or better than any competing model
  • Price no higher than any competing model
Have I missed anything?

Well, I want all those also, but I don't think it'll happen -- that's just not how the market works.  Canon offers what it chooses, and the customers buy what they choose.  That's all there is to it.

Quote
Have a great day  ;D
And you as well.



Normalnorm

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Re: Is Canon Pulling Out of Photokina 2018?
« Reply #14 on: April 11, 2018, 12:43:24 AM »
I wonder if this is a decision to reduce expense and to make a bigger splash in the Spring with more new products and/or major announcements with better developed products.

Photokina was at one time the epic photo trade show. It is a visible manifestation of the decline of the industry that it has been reduced to such a small show.


Not a decline. There are now too many other shows that werent there before for one show to have so much importance.

Actually the number of shows is actually down. PMA was the big show in the US but faded and is now rolled into CES if it even really exists anymore.
Shows catering to pros such as WPPI and PhotoPlus have been around for years. There have been a lot of regional shows that had small trade shows attached to them for years.
PhotoKina is the apex of the trade shows for photography and the fact that it has declined to the extent that it will now be an annual event of only 4 days is evidence of  the decline of the industry.
The money in the industry is nothing near what it used to be. In the golden days of film more than half the trade show space was taken up by commercial processing gear. Cameras were a much smaller part of the show and one that I scarcely paid attention to as a lab owner. Accessories for retailers were the next largest category ahed of cameras on a sheer vendor quantity basis. Once PMA opened its doors to the public to get more traffic we saw crowds of puffy guys in safari jackets carrying SLRs with long zooms clustered around the camera booths. The rest of the trade show was ignored by them as well it would be as they had no interest in the much less glamorous part of the industry.
As processing disappeared so too did the vendors of all sorts.

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Re: Is Canon Pulling Out of Photokina 2018?
« Reply #14 on: April 11, 2018, 12:43:24 AM »