Why do you think this was addressed earlier than the 5d mark III, despite the 5d being released "long" before the 1dx?
The simple answer would be: The 1dx costs more. "Professionals" demand it. etc.
But I don't think there are too many amateurs running around out there with $3000 bodies.
I was relatively unconcerned with the large amount of discontent with the 5d mark iii preformance, personally feeling that the camera fit its role.
I am, however; utterly pissed that Canon chose to overlook the fact that there are thousands of 5d mk3 users out there that have demanded, more or less, that the AF in AI Servo be changed through a simple firmware update, and instead, offer it to the 1dx that has been out for a fraction of the time.
I love Canon, but this really irks me, maybe unjustifiably, but irks me none the less, and where better to rant than cr?
I'm sure canon will get around to the 5d3 eventually. Hopefully.
Or not. Force us to upgrade to the 1dx. Make more money. You know, canon's usual. Or should I say, a sane company's usual.
All the while Nikon has a full body sensor, with greater DR, MP and arguably equal high-ISO performance, for less than the 5d Mark III? If they are truly that pompous, I don't see myself sticking with Canon for the long haul. I do, truly value good technology, and will pay top dollar for it. I won't pay top dollar for sub-performing, support lacking "technology" though. We are not, after all, talking about turning the 5d Mark III into the hubble F______ telescope, simply changing the AF focus point color. Something that should have been dealt with by Canon months ago.
Instead, we are sitting here reading this grandiose announcement about the "improvement" to a $7,000 camera that should have been default, had Canon done any decent amount of testing with decent photographers. An "improvement" that should have been a no-brainer for all of their DSLRs, not just their top of the line SLR. I repeat, pompous. Pompous crooks.
This is a slap in the face of consumers, and only makes the D800 that much more appealing.