« on: September 02, 2013, 07:49:54 AM »
What is medium format in the digital sense - the old 3x3, the 645, the 6x7 as represented by traditional "120"
brands or something new? Look at the range of sensor sizes in point and shoot cameras, or for than matter
anything smaller than the standard 24x36 "full frame" definition. Canon could make a square sensor that would
be covered by the standard 35mm lens image circle - approximately 32 units on a side and get about a 20%
increase in pixel geography and could most likely be manufactured on the existing production lines - and who
knows how much larger the image could get and still maintain quality standards by increasing the lens to film
plane distance. At least Canon has the engineers to work that out if the marketing case would stand out.
I'd rather see Canon expand market share along other lines - a full frame GXX, a digital S rangefinder camera
(maybe all manual and they could trot out their 50's lens line again with new cosmetics), how about a manual
digital camera that would use FD series lenses or other options? It's hard to get too excited about medium format when the existing manufacturers are not doing so well financially and expanding (sort of) into the
"premium" interchangeable lens line like the latest Hasselblad relabeling of the Sony system.