« on: November 09, 2013, 07:59:08 AM »
By the numbers:
- Nikon reported a 1H-FY13 (Mar-Aug, 2013) drop in y/y unit sales of dSLRs of ↓28.5%
- Canon reported a 2Q13 and 3Q13 (Apr-Sep, 2013) drops in y/y unit sales of dSLRs of ↓4% and ↓3%, respectively
So for a similar 6-month period, Nikon had an 8-fold greater drop in unit sales compared to Canon. Nikon's already-lower dSLR market share is dropping fast...
Actually, according to this article, the situation is a bit different:QuoteCanon has sold 23% less cameras than a year earlier, Nikon is down 18.2%, and Sony and Fujifilm are each off about 35%.
I would argue that a year-to-year comparison is more reliable than a quarter-to-quarter one.
The quote you excerpted refers to "cameras" which includes both dSLRs and P&S units. I'll grant that it's a bit ambiguous in the linked article, and that's either bad writing or quite possibly intentional. I was referring to dSLRs only, using data from Canon's and Nikon's own quarterly financial presentations.
Also, I compared a 6-month block of time with the same 6-month block from the previous year (which is what y/y means - year-to-year). I doubt looking at a full year would have made a difference in the trend, and doing so is more difficult because Canon and Nikon use offset fiscal years. If you'd like to comb through their Investor Relations pages and present full year data for dSLRs, I'd be interested in your findings.
Yes, I agree that it's ambiguous. The point of the article, however, seems to me that it's the steep decline in interchangeable-lens cameras, as opposed to a well known decline of P&S and the likes.
The problem with comparing semesters is that the data can be confused by recent product releases, holidays, festivities, etc. This is why I find more reliable to do such calculations based on a whole year.
then do it for the whole year and show us the results.
as neuro said it´s not as easy as looking at the 6 month report numbers.
posting a link to overall camera sales when we talk about DSLR sales is of not much help.... so much is certain.
As it seems you haven't grasped the sense of the lines you quoted, the point is in fact that the article is about DSLR sale decline, though it's not clear if the figures refer to that or to camera sales in total.
Something being easy doesn't make it correct, by the way.