You have to wonder, if Canon had released a 5Dmk3 in September (before the 1Dx was announced) and it basically had:i would rather have the current rumoured camera at 3k
1) generally the same 21M sensor as today
2) the 7D functional feature set (AF system, metering, horizon guide, auto ISO, etc.)
3) a Digic-V processor or dual Digic-IV's like the 7D
4) a slight improvement in the high ISO noise, say 1/2 stop better due to improved sensor manufacturing
5) a 5-6fps shoot rate
6) used the same batteries and grip as the 5Dmk2
7) added a 60 fps video frame rate
8 ) additional firmware options
This for $2499......
How many people would be completely happy with that camera?
You're basically looking at off the shelf technology and mainly adaptation costs involved in the construction and integration, along with improved firmware. Yet what you'd have would kick the crap out of 80% of the market.
I know that for a lot of mid-range, general studio, and wedding shooters, that's a solid camera and offers just about all that is needed in that market segment. When you realize the image quality of a 3 year old 5Dmk2 still beats a vast majority of the competition, these tweaks remove the negatives of the current body and flesh out it's feature set nicely.
Looking at prosumer and up, it would still leave room for a 7Dmk2, an enhanced version of the 7D, same 18M pixels, but improved APS-C sensor, 10 fps. It leaves room for a 5Dx with higher megapixels, and the 1Dx for the pro market.
Understood. But you do realize the rumored camera will NOT have a better noise performance at high ISO (low light) than the 1Dx....it will be worse.
You might ask why....it's simple. The 1Dx has the latest 18M FF sensor and represents the best Canon can currently do with the sensor technology ready for mass production. A 22M FF sensor will have more pixels and won't be able to produce images with less noise at the same ISO settings.
So, you're going to trade off more noise for those extra pixels for $3k. Frankly, I'd take what's in the package I outlined for $500 less and be able to use my existing grip and batteries making it about $800 less than the rumored option, and shoot cleaner images at ISO 3200 and 6400.
If the 22MP lets them get better video quality and you don't lose 4MP (not that it matters so much, although at some point it becomes a slippery slope and since we had hoped to gain some even....) then why not? Seriosult what different does 18MP vs 22MP make for SNR and DR? Zero for DR and like what maybe 1/10th stop? 1/6th stop at worst for SNR? Who cares about that? Nobody can see the difference between a fraction of a stop difference for noise.