A couple of years ago, Tim Cook said that the iPhone and its 4" screen were big enough and that the "experience" was what counted, not the size. What a bunch of BS...
So people bought the available big phones and Samsung made a lot of money and took over the market.
Just 2 weeks ago, the iPhone 6 and 6+ went on sale and they already sold 10 million of them! Tim Cook was wrong and he knows it.
People want evolution and more is more, and bigger is usually better.
I, as a professional photographer, want more megapixels and a bigger screen to replace my 1DX.
Canon probably lost a lot of faithful owners to the D800. Who wouldn't want one at the specs and price?
I am still very happy with Canon to take the plunge but they need to step it up or they will lose like Apple did.
Being late to the party is not a good business move.
Well, yes and no. Canon is like Apple in a lot of ways, but I don't see this as really one of them.
IIRC it was Steve, not Tim that said 4" was enough. It wasn't the right time and it wasn't a mistake. Saying it's enough because, inevitably something larger will have a market, that's a mistake.
The iPhone 6 and 6+ are far too big (and at the same time, they are not). The form-factor of the 5 should be kept, as, for a phone, it's a good size for most people. Now, before anyone jumps on me about the 'too big', it's true, I should know, I have a "Times Square Jumbotron" right here in front of me . . . my hands are huge and it's a ridiculous size for a phone. I was just about to buy an iPad mini, and, for the price of the 128GB one, couldn't rationalize the unwieldy size. The iPhone 6+ is a great tablet, it's a serviceable phone.
Apple doesn't like to do things they don't utterly succeed at (except for making mice. For some reason, apple took a lot of pride in how terrible their pointer devices were just like Subarus are unapologetically ugly). They're not that big of a company, so they need to focus on what they succeed in. Take the "low end" phone market. The iPhone 5c numbers were good but the 5s outpaced it. They did the right thing in gauging the market and not jumping in until they knew the sales were there, and could do it in the way they always do, with a reasonable profit margin.
I honestly don't believe they lost any money on people who swapped. My ex listened to time and time again about android, but when it came right down to it, there was no switching. Her iPhone 4s was stolen, and, with all her options open, she decided to stay with the Apple "ecosystem" (all my stuff's here anyways).
Here's the tie-in to Canon. A friend of mine who shoots as well is a Nikon guy. He was complaining nonstop about how long the D800 was taking to be released, and admiring my gear and shots . . . not once did he consider swapping. There's a lot to be said for brand loyalty. Yes, you may be missing out, yes, it may be something hugely useful . . . but very few people switch. Only a few stick around here after doing so to constantly complain about it (I can think of one).
Another important difference between Canon and Apple is that on Canon forums, people lament their camera of choice, on Apple forums, they apologize for it.