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EOS Bodies / Re: Will Canon Withdraw from the Megapixel War?
« on: June 21, 2011, 02:25:58 PM »
aside: this thread, and actually the whole issue in general, is reminding me waay too much of the MegaHertz race (later the GigaHertz race).
Short recap:
intel and AMD made computer chips, racing each other to have higher cpu MHz. Intel won the race, their pentium 4s got up to over 4GHz. But the AMDs were much more efficient, they got more number-crunching done for the same MHz, consumed less power, they brought in dual-core years before intel.
flash forward a few years, it turns out AMD's tech won the war, now it's reversed and almost a race to see how many cores you can put on a chip even at lower MHz, and lots of marketing goes on power consumption too...
But in the end, did it translate to market share? The whole time intel kept pushing the MHz numbers, consumers just kept buying it. A few nerds knew what they were buying and amd's sales went up a little bit, but not everyone reads the reviews, the average consumer just went for the higher numbers (and alleged business practices by intel currently in court, which we won't start on).
By the time the average consumer realised that more MHz didn't mean better computing, intel was ready with their Core-series and they kept on selling...
So will there be a parallel to cameras? is canon like intel and going to keep pushing the MP up, while, say, nikon keep the MP low and push the other side, like ISO and Dynamic Range? Will canon keep their market share because of their marketing and higher numbers, while eventually the consumers drift more to a company that offers lower MP and higher dynamic range? By the time it starts affecting sales figures, will canon have a better dynamic-range/iso option?
and most importantly, will canon make a sensor with so many megapixels that it catches fire?
Short recap:
intel and AMD made computer chips, racing each other to have higher cpu MHz. Intel won the race, their pentium 4s got up to over 4GHz. But the AMDs were much more efficient, they got more number-crunching done for the same MHz, consumed less power, they brought in dual-core years before intel.
flash forward a few years, it turns out AMD's tech won the war, now it's reversed and almost a race to see how many cores you can put on a chip even at lower MHz, and lots of marketing goes on power consumption too...
But in the end, did it translate to market share? The whole time intel kept pushing the MHz numbers, consumers just kept buying it. A few nerds knew what they were buying and amd's sales went up a little bit, but not everyone reads the reviews, the average consumer just went for the higher numbers (and alleged business practices by intel currently in court, which we won't start on).
By the time the average consumer realised that more MHz didn't mean better computing, intel was ready with their Core-series and they kept on selling...
So will there be a parallel to cameras? is canon like intel and going to keep pushing the MP up, while, say, nikon keep the MP low and push the other side, like ISO and Dynamic Range? Will canon keep their market share because of their marketing and higher numbers, while eventually the consumers drift more to a company that offers lower MP and higher dynamic range? By the time it starts affecting sales figures, will canon have a better dynamic-range/iso option?
and most importantly, will canon make a sensor with so many megapixels that it catches fire?