so much for my prediction for a cheap, light full frame kit lens! Hopefully it has the IQ to back up that price tag, as the Tamron 24-70/2.8 IS beats it by a stop of light and 5 years of warranty. The purported macro capabilities are interesting, but I'm going to take that with a grain of salt until I see it on an official spec sheet. Even so, not sure that would make me pick that over the Tamron.