Keep in mind that this season Canon is trying to reign in the price wars (like Apple) and encourage more price consistency between dealers.
The reality is very simple - Canon will lower prices of new lenses and other new equipment when they stop selling. If everyone would simply put off these purchases for 6 months, the prices will be lower because Canon needs their products to sell well and appear to be popular and well accepted.
It's not just about profit, it's also a reputation issue when products are/aren't in high demand. Low demand for whatever reason is bad, it means that a company isn't in touch with its market. IMO, Canon isn't in touch with their market (me) with sky high prices like these.
I'm finding a new appreciation for my existing 24-70 and other great lenses. I look at the images I took in the past year and I don't see much that $2300 will improve or fix
Take a few dollars out of that $2300 you were planning to spend on the 24-70-II or other lenses/equipment and go out on the town with friends & family, enjoy the holiday and new year. Worry about this next spring or summer. Seriously. It will be here before you know it!!