But Google Trends are very misleading and useless IMO. They only tell you the results as a percentage so, for all we know, they could have had only 10 searches for that term in April and now they have 20...
True, except when you compare it to something like a more popular search.
When twice as many people want to delete an Instagram account as want to delete a Facebook account, you know you're in trouble. (and how many people have FB accounts compared to IG accounts? like 1bn vs 200m or something?)
Latest data tells the story pretty well. At least people are listening.