But if they are introducing some new magic technology, odds are it is already planned for what model get replaced when. It takes several years to introduce a new model and there has to be a plan. 2012 saw lots of FF activity. 2013 seems to be the year of 5 or more APS-C cameras ( T5i, 70D, 7D2, EOS-SL1, EOS-M whatever it's called).... I'll bet 2013 sees a lot of FF activity. If they can introduce/upgrade 5 APS-C cameras in a year, they can surely do 3 FF cameras
By the way, why would Canon create a camera thats a huge leap from the 5D Mk3, when the 5D Mk3 was released last year?
Also, back to pricing... why would they create a cheaper APS-C camera with better specs than the 5D Mk3? If you were a business man... and this is your business, would you think that this is a smart maneuver? Losing potential customers of FF?
When new technology is introduced, it is seldom a case of introducing it at the top of the line.... Canon is a conservative company and one of the halmarks of it's top cameras is stable, tried, and true.
When new sensor technology and/or focus systems are introduced, it will probably be much lower in the lineup... the 7D2 is a perfect candidate for this with it's position in the lineup and the timing. It will be what it will be.... the top APS-C camera. It does not compete with FF cameras (much). People who want FF want FF and very few are going to be tempted by APS-C. Even if it comes out with fantastic specs that beat the 5D3 ( rumour was ALMOST as good), what this will tell all the FF users is that the next upgrade of a FF camera will be substantially ahead of what they have now, and most will probably start saving thier pennies for the 5D4 or 6D2
But thats the thing... if you look at Canon (EOS) DSLR time line, chances are there isn't going to be a new 5D or 6D for another 3 to 4 years. Huge leaps and bounds over current models, will only render the current models obsolete.
You said it yourself bros.... the top-of-the-line stuff are tried, tested and true...
I'm pretty sure, they don't release FF cameras so often, because they don't want their customers to feel.... "awww man I wish I had waited a year to buy this camera versus the last one..."
Moreover, they know that not everyone has $3k to throw up on cameras...
But they know most people can afford to cough over close to 500-1k.... even yearly to change up their APS-C camera.... And it makes sense... if you're patient... you can save $4000 over 4 years and buy a proper FF camera. Instead of changing up your camera on a yearly basis.
I don't know when we became a society of spenders... always wanting the newest and coolest gadgets.
If you're a true photographer or videographer, you don't depend on technology to create your work of art... you can use any technology and create a masterpiece.