So, a little story...
I live/work in Japan, but am an American citizen only. I have a job that grants me SOFA status, which basically means though I am a civilian, I work on a military base here and am granted the same privileges as an Active Duty military member.
That status granted me the ability to purchase a brand new 5D3 last summer at the base exchange, as opposed to having to buy one out on the town for a much higher price (sidenote, most Japanese electronics are cheaper in the states than Japan).
I flew to America a few weeks ago, and on my return flight, I decided to check my camera bag as opposed to carrying, so I would have a lighter load at the three airports I must always traverse. Mistake. When I arrived home, and began unpacking everything, I noticed that the multidirectional button/pad seal was torn.. no biggie... Except then when I tried using the button, it was stuck to one side, would not operate, etc...
I tried messing with it, tried getting it to work, and actually ended up breaking it off. Now my 5D3 is pretty much useless to me without that function. I emailed Canon, explained the situation of the camera, my situation, they said send it in, so I did.
Got the email today that the camera is being fixed under warranty, no charge. I didn't know their warranty covered things (airline transport) that most companies would just laugh at. I was expecting a couple hundred dollar repair, instead it cost me the 45 dollars or so to USPS priority mail the camera to their California service center.
In short, Canon just earned my continued business, despite me being a long time canon fan (Canon G2-PS800-PS1000-SX10-Rebel T1i-5D2-and now onto my 5D3, S95, and EOS-M. I don't really use the S95 anymore with the M in the stable)
Just wanted to share. Comment if you feel like