Yesterday I completed an online questionnaire for Canon. It focused on cameras for the most part, rather than lenses and other aspects of photography such as printers etc., but the tone drifted off in the latter pages to show a lot of interest in the compact camera arena. Since they asked, I said that I hated my current compact (Fuji F100fd) and that the thing of most interest to me right now would be the Sony RX100 II. Actually, if I could have been bothered to extend my thesis further I might have mentioned the Ricoh GR as well, but they'd had enough out of me by then.
No smoke without fire, methinks. They're definitely asking the questions.