Doesn't it seem to anyone else that these should be branded under their SPORT line? I'm personally not a huge fan of the new nomenclature, but it would still be interesting if these can rival the mark II great whites (especially when it comes to AF and image quality with TC's).
+1 I like the 'new' quality (and will probably get the 35 mm this year), but I think the nomenclature is just plain silly, and amateuristic too. Just like a car manufacturer printing 'Off Road" on a 4x4, 'Street' on a passenger car, 'Town' on something small and compact, just so you wouldn't get the wrong model by mistake
5D3, 5D2, Sony α6000, G16 | EF: SY14/2.8, V20/3.5, 28/2.8 IS, Ʃ35/1.4, 50/1.8, 50/1.8 STM, Ʃ50/1.4 EX, 100/2.8L IS Macro, 16-35/4L IS, 24-105/4L IS, 70-200/2.8L IS II, 1.4x II, 2.0x III, T28-300 VC PZD, 70-300L IS, Ʃ150-600 OS HSM S | E: SY12/2, 35/1.8 OSS, 16-70 ZA OSS, 55-210 OSS, SY300/6.3 ED UMC