Wow. A white rebel. Is canon serious? This is big news? Canon better get back to innovating again. Cause making a big deal about a color change is kinda lame.This is just CR informing us about what Canon is doing in Japan, there is no mass media coverage by Canon anywhere else in the world, about this product ... if Canon did decide to make it "big news", they would not keep it just to Japan (or Korea).
In countries like Japan, Korea, China etc there is a sizable market for camera bodies with different colors ... Canon does not have to justify their business decisions to you, even if you think it is lame.
ppl get over excited too easily