The Replacement to the 100-400 on Display at Sochi Games? [CR1]

[Canon Rumors]

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2014 Winter Olympics

We’re told that the replacement to the EF 100-400 f/4.5-5.6L IS will be making its way into the hands of select photographers at the Sochi games in February, 2014. It was unknown if an announcement of the lens would happen beforehand or if it would be used as the final test bed for the replacement lens.

I’m not too sure how many people would put down their 200-400′s for one of these, but the mobility factor may make it worthwhile in certain situations.

A grain of salt on this one, it’s from a new source.

cr

[takesome1]

A 100-400mm II would be a good camera to take pictures of a unicorn.
It is so overdue for replacement that I think both the lens and the animal are a fantasy.

[Mt Spokane Photography]

A big grain of salt. 

[9VIII]

The 100-400ISII would make a great kit lens for the 7DII.

[greger]

Is this announcement to be repeated over and over like the 7D ll? I'm very interested in both, but can't buy either of them.

[eml58]

I’m not too sure how many people would put down their 200-400′s for one of these

Ummm ? No, I don't think so.

[chilledXpress]

Funny, Im sure the target group for this lens are the same owners of the 200-400. Just waiting to drop their old wore out 200-400.

[garyknrd]

Believe it when I see it. Along with the 7DII.

[Eldar]

I’m not too sure how many people would put down their 200-400′s for one of these

Ummm ? No, I don't think so.

+1!!

[M.ST]

I prefer the 100-400 IS L replacement instead of the 200-400 Extender, because it´s really a pain to travel with the 200-400 Extender. It´s to heavy.

[jthomson]

I prefer the 100-400 IS L replacement instead of the 200-400 Extender, because it´s really a pain to travel with the 200-400 Extender. It´s to heavy.

The weight of the lens is balanced by the lightness of the wallet.

[Harry Muff]

This lens will doubtless be out of the range of most. Let's hope it makes the 100-400 go for peanuts.

[eml58]

I prefer the 100-400 IS L replacement instead of the 200-400 Extender, because it´s really a pain to travel with the 200-400 Extender. It´s to heavy.

Yes, of course.

But, it's interesting that from anyone that actually owns the 200-400f/4, the weight of the Lens, although a factor as in any Lens, isn't a main deciding factor of ownership, People buy the 200-400f/4 (1.4x) for a lot of very good reasons, they don't not buy it, because "it's to heavy" to Travel with.

If Canon produce a Version II 100-400 with all the small tweaks we expect, that will be a Lens that will have a huge following and rightly so, the old current Lens has been a bit of a Classic, but I don't think People will buy the New 100-400 just because it's not as heavy as the 200-400f/4, it's more likely to do with the fact that one costs $12,000 and the other likely to cost +/- $2,000 (I imagine if it stays in line with recent Canon upgraded Lenses, it'll be as much as $2400 after all Nikon's New 80-400f/4.5-5.6 is selling well at around the $2k mark, you can almost bet Canon's will be 15% more expensive).

Of course I could be completely wrong on this.

[TrabimanUK]

I think the 100-400 and 200-400 appeal to totally different markets, a bit like Bentley and Audi, with Canon being V.A.G.

200-400 is the Bentley.  Expensive, best of best, rocketship perfomance and weighs a lot.

100-400 is the Audi.  Many of the same parts, cheaper, performance is great, but not rocketship and half the weight.

I can't afford a Bentley (or 200-400), but could stretch to an Audi (or 100-400 v2).  Either way, I like to drive fast, and there is always a "fast enough".

I can live without the the walnut dashboard, extra 1 second 0-60 and 200mph+ top speed.  I can live without a constant f4 and with slightly less IQ, just to be able to own something that comes close(ish), goes up to f5.6 and out performs a 3rd party lens.

- 200-400 is for professionals and rich amateurs.
- 100-400 is for professionals with a weight limit and keen (and not so cash-flush) amatuers.

I can see both lenses selling and complementing each other well.

[tron]

Is this announcement to be repeated over and over like the 7D ll? I'm very interested in both, but can't buy either of them.

Don't worry! Canon takes care  of that. In fact they care so much as to postpone  both products