"If you build it, they will come."The danger is getting into a vicious cycle, which does not sell well because there is no variety of lenses, and throws no new lenses because they do not sell well. The only solution would be sold cheaply to win users? What is the future of M sistem, which depends on lens adapter, stealing the advantage of size and weight?
Canon was in a pickle/Catch 22. Slow M sales meaning a small user base, meaning low incentive to develop EF-M lenses, meaning slow M sales.
That's what I meant about the price drop to spur system uptake.
The M "System" does not require a lens adapter. EF-M lenses are natively designed for EOS-M cameras, no adapter necessary. The vicious cycle can easily be broken by getting people to buy in, and that is easy enough to do with a price drop. Once people have the available parts, they will inevitably want more...more lenses, better bodies, etc. Canon just has to get through the cycle, and they'll be fine. EOS-M isn't going anywhere, and, for that matter, neither are it's sales performance unique...Nikon and Sony both have had some trouble with getting mirrorless sales to pick up...2012 was not a kind year to the mirrorless market (particularly Nikon's...their stock value is down over 23% this year, biggest looser in their index.)
If you ask me, mirrorless (at least as a market takeover product) is a little ahead of its time. On top of that, just like DSLRs, they are feeling the effects of market and economic factors. A downer global economy, and that's what we still have, stock market gains are largely smoke and mirrors. While more jobs may have been created "in general", across the board people are making less money, many significantly less. So while we may be having a working force recovery, people don't have any more disposable income to spend on things like cameras than they did before...