One group wants 36mp FF images, and are saying they care about that more than bleeding edge ISO performance... This same group doesn't seem to care about video features either.
Smaller form factor 5D sized body with ISO improvements and improved generation 2 video, in FF, and you have the other group covered nicely and I suspect this is also what all the 'new' customers that gathered to the 5D out of no-where during the video boom and others as well have come to expect out of a next-gen replacement.
So which will be called the 5D3, and which the 2/3/4D? (i'd say 5D3 should be the high-iso see in the dark, 3D should be the Megapixel monster). And which will be priced as what? (More importantly, what happens if the 36MP shrinks to a better-looking file than the 18MP at the same ISO?)
Speaking of which, has anyone shrunk a 24MP D3X photo to the same size as a 12MP D3s and made any comparisons?