I Think y'all are making this pro definition too complex
Ok, here's the classic definition - a "pro" camera is when you wade through mud in the trenches, jump away from incoming grenades and after days of rain your camera is still working. That's when Nikon and their "F" got their reputation from...
sure thats one of a few features that Canon and others have found people will pay for. along with durable shutters, focusing at f/8, etc.
but the most important concept to understand is that companies exist to make profit. and the more profit they make the happier their CEOs and boards of directors and shareholders are. [...] And so Canon puts different features into different models, not necesssarily based on mfg cost (although that is certainly part of it), but based on what will make them money.
Indeed - but shareholder value doesn't only extend to the next quarter report, but beyond, too. And alienating the customer base that is (only!) currently pinned to one's product by their lenses & flashes is not a sound long-term strategy. So if you differentiate your product lineup too short-sales oriented and the mix of features in each specific product themselves do not make sense, you won't survive the competition.
right, and all those things are part of shareholder value, unless of course you are a short term shareholder. Marketing is marketing, and it can bring success or failure. I view the 5D3 pricing in that category -- one wonders what Canon did or did not know, and if they got caught resting on their laurels, Suddenly propelling themselves into the "Higher priced mfg" label.
And Canon is really on the edge, e.g. with leaving out afma from the 60d or all the little software annoyances to make you wish for a better body while your current one would do just fine with a firmware upgrade. I hope they learn from the d800 - Nikon's reputation has skyrocketed around Canon users since then, and Canon might be sorry to have tried to squeeze every last $ out of 5d3 customers.
no argument there. and I suspect they are carefully weighing the 7D2 intro, so that a D800-like embarrassment does not happen!