I dropped by a major specialty camera store here in Houston today at lunch. They have the camera for pre-order for $3399. No, not a typo, thirty three hundred ninty nine and no/100. He suggested that is what they were told is MSRP. Would cost me an extra $180 over online, but may be worth it to support local. He also looked up how many pre-orders and there are only 10 so far. He sad Canon is set to ship next week and he was hoping to be allocated by end of month.