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Sony's rumored FS-700 and Canon C300 problems...tough day for Canon video

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Chad:
I am looking to buy a large sensor video camera that is not a stills DSLR. I don't typically like Sony products in general, but WILL buy that FS700 at release if there's nothing comparable in that price range on the way this year from Canon! Hope some big things go down at NAB.

That FS700 looks like what a lot of people have been waiting for!

HurtinMinorKey:
If it kills the C300 then it must also kill their own PMW3 which is just getting off the ground, so I doubt it. My guess is that it will be competition for the Canon Cinema-DSLR, and nothing more.

koolkurkle:

--- Quote ---If it kills the C300 then it must also kill their own PMW3 which is just getting off the ground, so I doubt it. My guess is that it will be competition for the Canon Cinema-DSLR, and nothing more.
--- End quote ---


When I first read this, I thought you nailed it.  However, it's a rough world out there and things are changing at Sony.

“Sony’s high-quality, advanced products for business use can help our consumer unit lead the market,” Hirai said today. “We will speed up development of products and promote cooperation.”


http://www.bloomberg.com/news/2012-04-05/sony-says-professional-products-to-help-consumer-unit.html.

HurtinMinorKey:
Interesting article, but I think the devices mentioned above are all considered "professional" from that articles perspective.

I think Sony, is trying to be more competitive in the consumer sweet spot for tech, which exist somewhere <$1000.  To become profitable they are going to have to sell millions of gadgets,  not thousands of pro units.  They also need to do a better job of marketing their software. ACID Pro, SoundForge, and VegasPro are all awesome,  yet under-appreciated programs.

Canon-F1:
sony has reported a net loss of 6.4 billion ..  sony is not hungry.. sony is STARVING.

i would not buy into sony camera gear.. who knows how long they will build it.

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