the angles of the right side of the hot shoe and left side look a little funny to me, as do the angles of the top left and top right of the camera. i guess one side(our left) is sloping down more than the right. If it's a mock up on Photoshop it's pretty good. But i'm not convinced.
For not being retro or a classic rangefinder-esque look, i think it actually isn't that fugly.
But unless it is APS-C or FF, I won't even consider it. If it is FF I will probably pre order it(my dream.)