$2300 is still pretty hard to swallow for f/2.8 zoom. Just like many people, likely will wait a year or so for a little price drop and Canon rebate..
Yes I agree, it is a little on the expensive side ... but when you compare it with the price of $1900 for Nikon AF-S Nikkor 24-70mm f/2.8G ED Autofocus Lens (which I belive is 5 year old lens) EF 24-70 L II is not all that expensive (considering it is the latest technology) ... however, if Canon wants $2300 for EF 24-70 f2.8L II, it better be better than the Nikon 24-70 (at least $400 dollars worth better
I am hoping Canon will have a rebate for this lens during Christmas, if not I might just bite the bullet in March 2013 and buy it.
5D MK III, 16-35/2.8 L II, 24-70/2.8 VC, 24-105/4 L IS, 70-200/2.8 L IS II, 100/2.8 L IS, 40/2.8, 50/1.4, 85/1.8, 150-500 OS, 600EX-RTx2, ST-E3-RT, Rokinon 24/3.5 T-S, D7100+18-300 VR, YN568EX, 055CXPRO4+468MGRC2, 190CXPRO4+322RC2, Gorillapod Focus+496RC2, CamRanger, B+W filters, Konova K3/31.5 etc