Here it is
Here’s a photo of the upcoming Canon EF 40mm f/2.8 Pancake lens. It looks like it has a 52mm filter thread, so this thing really is tiny!
I’ve heard that pricing will be sub $200, waiting on confirmation of that.
What’s a pancake lens?
I still get this question a bunch, so here’s a great article from B&H about the little lenses.
Friday’s New Stuff
With the Rebel arriving on Friday, I plan to stay awake until the usual midnight (GMT -5) press release. Staying up until midnight is quite a chore for me these days, so please be a midnight end to the NDAs. We should be getting at least 3 announcements from Canon.
Just to refresh your memory, we’ll get the new top end Rebel, as well as a new 18-135 IS and a 40 f/2.8 Pancake. I do believe the pancake lens is going to be quite inexpensive and may just be a fun lens to have in your kit.
PowerShot & Video?
I have received no word on any new PowerShot cameras coming in the immediate future. I also rarely get any information about new Vixia video cameras coming. So, I wouldn’t expect a 4K Vixia.
More in June?
Apparently yes, there should be another June announcement for the rumoured ”mirrorless” camera.
To keep the PR machine rolling, I have been told there could be 2-3 more announcements in the mid August to early September timeframe. This would coincide with Photokina the third week in September. I would expect a lot of PowerShot refreshes as well as at least 2 new DSLRs.
We reported this a long time ago, it’s good to hear about it again. There will be an inexpensive “pancake” lens coming to the Canon lineup. It will be an EF 40mm f/2.8, non L lens. How much? I’m told less than $300 USD.
For those that don’t know, a pancake lens is a very thin, small and light lens. It could be fun mounted to the front of a 5D3 or a smaller Rebel.
Expect it to be announced in June with the T4i and a new EF-S 18-135 IS II.
New Lenses Coming
The announcement dates for the following lenses haven’t been confirmed. However, they will be coming sooner rather than later.
EF-S 18-135 II
This lens will have a silent autofocus motor geared to video. It will arrive with the new Rebel T4i. This has shown up in a US retailer inventory system. No price for the kit with the T4i.
EF 200-400 f/4L IS 1.4X
This highly anticipated lens will be officially announced shortly. The price will most likely be $10,999 USD.
EF 40 f/2.8 Pancake
I think it’ll be EF, but a 40 f/2.8 Pancake lens is coming. Expect it to be announced either with the 5D or shortly after.