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Following Apple & Leica….
Canon will be launching their first “Canon Experience Store” in the coming days. They will start with at least one store in Calgary, Canada and slowly open more stores around the globe. I’m told Canon is buying “heritage” type buildings around Australia for the stores.
Features of the store (Unconfirmed)
- They will be similar to apple stores, all white, simplistic and will allow hands-on use of canon equipment.
- These stores will feature camera and lens trial areas, 8 to 10 iMac computers for education courses and a learning area.
- The audiovisual systems in the store will feature multiple large-format LED and LCD displays.
- The customers will walk through a “LED Tunnel” when entering the store to immerse the customer in sights and sounds.
The announcement for this project should come early next week.