Sad to say, but you keep being wrong here - and not listening.Sad to say, but you keep being wrong here. Appealing to a wider customer base will win more money and marketshare in the end and they will eventually have to do this R&D anyway to keep from being left behind in overall video spec. (In fact, they’re probably doing it already.)
No, they don't need to do the R&D of fitting a software feature into the particular hardware limitations "anyway" if this software feature is marginal for the target market of that hardware and there is less limited hardware that they produce for the target market of this software feature.
And if they do this R&D, they increase the cost of the product and the chances of the release schedule slippage, both of which decrease the number of sales on their target market.