All jokes aside, this camera is not going to excite the masses, but I'll bet it sells incredibly well. The most important feature is the price and the release date. I suspect the vast majority of potential buyers are just looking for something better than their cell phone, with interchangeable lenses, and not too expensive.
Speaking from my own limited experience, I've had plenty of friends and colleagues ask for guidance on buying their first interchangeable lens camera, and more often than not their budget is between $500 and $800, with a lens. I've tried to help them in making a decision by looking over prices of new cameras and there just isn't that much competition at that price point. Having this be a "new" camera in a reasonable price bracket will make attractive to first time buyers.