Capture High-Quality Action Shots and Video From Afar with the New Canon EF 70-300mm f/4.5-5.6 IS II

Canon Rumors Guy

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<em>Affordable Lens Features NANO USM Technology, Enhanced Image Stabilizer and Information Display</em></p>
<p><strong>MELVILLE, N.Y., September 15, 2016</strong> – Having the right tool for the job has long been the mantra for professional photographers and hobbyists alike. Canon’s wide array of lenses provide users with a variety of creative options to help capture dynamic photos and videos with their DSLR cameras. Canon U.S.A., Inc., a leader in digital imaging solutions, announced today the new Canon EF 70-300mm f/4.5-5.6 IS II USM lens featuring NANO USM technology for high-speed and near-silent focusing in both still and video modes. The lens also features a new LCD information display and four-stop* image stabilization.</p>
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<p>“To help photographers that are striving to create the most amazing pictures and videos possible, Canon is dedicated to developing the best tools to help them with their goal,” said Yuichi Ishizuka, president and COO, Canon U.S.A., Inc. “Having this new EF 70-300mm f/4.5-5.6 IS II USM  lens in a photographer’s camera bag will surely help them achieve their creative vision.”</p>
<p>Designed with the user in mind, this affordable new lens includes technology to spark creativity and deliver excellent image and video quality from afar. This is the second Canon lens equipped with NANO USM technology, a focusing motor that combines the benefits of a ring USM (ultrasonic motor) for high-speed AF during still photo shooting and lead-screw type STM (stepping motor) for smooth and quiet video autofocusing (AF)</p>
<p><b>Features for the Canon EF 70-300mm f/4.5-5.6 IS II USM lens include:</b></p>
<ul type="disc">
<li>High-speed autofocus for shooting stills and smooth, near-silent autofocus when shooting video is achieved by incorporating NANO USM technology.</li>
<li>New Lens Information Display shows focusing distance, focal length and shake amount.</li>
<li>One UD Lens helps reduce chromatic aberration and delivers outstanding high resolution and high-contrast results.</li>
<li>Image Stabilizer effect at up-to-4* stops of shake correction helps capture sharp images.</li>
<li>Circular aperture (9 blades) helps deliver beautiful, soft backgrounds.</li>
<li>Full-time manual focus allows manual focus adjustment while in AF Mode.</li>
</ul>
<p>The Canon EF 70-300mm F/4.5-5.6 IS II USM lens is scheduled to be available in November 2016, for an estimated retail price of $549.99**.</p>
<p>For more information: <a href="http://www.usa.canon.com/">http://www.usa.canon.com/</a></p>
<p><b>About Canon U.S.A., Inc.</b>

Canon U.S.A., Inc., is a leading provider of consumer, business-to-business, and industrial digital imaging solutions to the United States and to Latin America and the Caribbean (excluding Mexico) markets. With approximately $31 billion in global revenue, its parent company, Canon Inc. (NYSE:CAJ), ranks third overall in U.S. patents granted in 2015† and is one of Fortune Magazine’s World’s Most Admired Companies in 2016. Canon U.S.A. is committed to the highest level of customer satisfaction and loyalty, providing 100 percent U.S.-based consumer service and support for all of the products it distributes. Canon U.S.A. is dedicated to its <i>Kyosei</i> philosophy of social and environmental responsibility. In 2014, the Canon Americas Headquarters secured LEED® Gold certification, a recognition for the design, construction, operations and maintenance of high-performance green buildings. To keep apprised of the latest news from Canon U.S.A., sign up for the Company’s RSS news feed by visiting <a href="https://www.usa.canon.com/rss" target="_self">www.usa.canon.com/rss</a> and follow us on Twitter @CanonUSA. For media inquiries, please contact <a href="mailto:pr@cusa.canon.com" target="_self">pr@cusa.canon.com</a>.</p>

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fon-foto

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Oct 23, 2014
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Re: Capture High-Quality Action Shots and Video From Afar with the New Canon EF 70-300mm f/4.5-5.6 I

I must admit, I'm really quite excited to see how this lens performs. 4 stops of IS and a great focal range, it could make a really attractive travel option. Styling wise it looks great compared the the glass it's replacing (imho)...
 

9VIII

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Feb 8, 2013
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Re: Capture High-Quality Action Shots and Video From Afar with the New Canon EF 70-300mm f/4.5-5.6 I

Nice to see them advertising Full Time Manual on a non-L lens.
 

Sharlin

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Re: Capture High-Quality Action Shots and Video From Afar with the New Canon EF 70-300mm f/4.5-5.6 I

$549? That's pretty aggressively priced. Remains to be seen what's the image quality like.
 

LordofTackle

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Nov 25, 2014
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Sharlin

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Re: Capture High-Quality Action Shots and Video From Afar with the New Canon EF 70-300mm f/4.5-5.6 I

LordofTackle said:
Here are also the MTF chats from the canon site

Cool, so it's actually a bit sharper in the center at 300mm than at 70mm :eek:
 

Dfunk99

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Mar 5, 2014
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Re: Capture High-Quality Action Shots and Video From Afar with the New Canon EF 70-300mm f/4.5-5.6 I

$549.00 is what the original lens sold for brand new(or very close to that price) & I have one. Specs on the new one loos Very good.
 

neuroanatomist

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Re: Capture High-Quality Action Shots and Video From Afar with the New Canon EF 70-300mm f/4.5-5.6 I

dilbert said:
Or all into one image...

Useful...thanks!
 

FECHariot

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Apr 9, 2016
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Re: Capture High-Quality Action Shots and Video From Afar with the New Canon EF 70-300mm f/4.5-5.6 I

I want more reach than my 70-200/4 IS can give me so I had thought about adding a 1.4tc3 cheap option, or buying the 100-400 II expensive option. Now with this out for not much more than a 1.4tc I could go that way. Thing is would I ever need my 70-200/4 IS then? I could sell that and buy a 200/2.8, 70-200/2.8 non IS or even a 70-200/2.8 II. What to do, what to do? can't wait for reviews...
 

9VIII

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Re: Capture High-Quality Action Shots and Video From Afar with the New Canon EF 70-300mm f/4.5-5.6 I

Here's a link to the 55-250IS STM information page.
https://www.usa.canon.com/internet/portal/us/home/products/details/lenses/ef/telephoto-zoom/ef-s-55-250mm-f-4-5-6-is-stm


Center sharpness is way better, I guess Canon is either specifically trying to bolster their crop performance, or the smaller image circle is actually giving better results (at half the cost).
Corner sharpnes (APS-C corner is 15mm on the MTF chart) is actually better on the 70-300IS II, but it'll be interesting to see how well an extra 50mm can make up for the lack of center sharpness comparatively.
Of course being USM the 70-300IS II will have AF in a class of its own, but if someone were just looking for a lens that's ideal to take to the Zoo then chances are the 55-250IS STM is it.
 

mitchel2002

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Sep 5, 2016
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Re: Capture High-Quality Action Shots and Video From Afar with the New Canon EF 70-300mm f/4.5-5.6 I

wow that is a very good price
and it might just get it in my camera bag
 

Random Orbits

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Re: Capture High-Quality Action Shots and Video From Afar with the New Canon EF 70-300mm f/4.5-5.6 I

FECHariot said:
I want more reach than my 70-200/4 IS can give me so I had thought about adding a 1.4tc3 cheap option, or buying the 100-400 II expensive option. Now with this out for not much more than a 1.4tc I could go that way. Thing is would I ever need my 70-200/4 IS then? I could sell that and buy a 200/2.8, 70-200/2.8 non IS or even a 70-200/2.8 II. What to do, what to do? can't wait for reviews...

The 70-200 f/2.8 IS II is a great portrait lens and is fast enough for use indoors. 100-400 II is a great lens than can get you to 560mm. It all comes down to whether or not 300mm is long enough for you. If it is, then a 70-200 f/2.8 IS II + 70-300 makes sense as the 70-300 will also serve as a travel lens.

If not, I'd hold out for the 100-400 II. If you have a mid-range zoom below it (i.e. 24-70), then you might not need anything to bridge the gap. If you like do to portraits, then it would make sense into looking for a 85mm or 135mm prime.
 

asl

EOS M50
Aug 23, 2016
34
1
Re: Capture High-Quality Action Shots and Video From Afar with the New Canon EF 70-300mm f/4.5-5.6 I

FECHariot said:
I want more reach than my 70-200/4 IS can give me so I had thought about adding a 1.4tc3 cheap option, or buying the 100-400 II expensive option. Now with this out for not much more than a 1.4tc I could go that way. Thing is would I ever need my 70-200/4 IS then? I could sell that and buy a 200/2.8, 70-200/2.8 non IS or even a 70-200/2.8 II. What to do, what to do? can't wait for reviews...

Yes, reviews and sample pictures will be interesting, I have the old one, not my favourite. I wonder how visible the improvements are in real pictures. I am considering the 100-400II but it is a bit expensive for my use.
 

Josh Denver

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Sep 11, 2016
84
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Re: Capture High-Quality Action Shots and Video From Afar with the New Canon EF 70-300mm f/4.5-5.6 I

9VIII said:
Here's a link to the 55-250IS STM information page.
https://www.usa.canon.com/internet/portal/us/home/products/details/lenses/ef/telephoto-zoom/ef-s-55-250mm-f-4-5-6-is-stm


Center sharpness is way better, I guess Canon is either specifically trying to bolster their crop performance, or the smaller image circle is actually giving better results (at half the cost).
Corner sharpnes (APS-C corner is 15mm on the MTF chart) is actually better on the 70-300IS II, but it'll be interesting to see how well an extra 50mm can make up for the lack of center sharpness comparatively.
Of course being USM the 70-300IS II will have AF in a class of its own, but if someone were just looking for a lens that's ideal to take to the Zoo then chances are the 55-250IS STM is it.

The Canon EF-S 55-250mm 4-5.6 IS STM is a unique, one of a kind lens in the crop and STM world, it's simply ridiculous is how sharp it is, at all focal lengths and all apertures. Swear by my eyes saw this lens on a 60D capturing a scene (bricks to be honest) along side an EF Z0-200mm f/2.8 L II, both at f/5.6, and they gave equal results is sharpness. Head to head with Canons one of the sharpest lenses ever stopped down. There's is a very small difference in real world photography you will not see, not on the tesr images either my friend gave this note but i couldn't see it.

After my regular testing, I went ahead and shot actual people on the C100 (Mark one) (the 55mm end makes people shots possible while 70mm would be meh, stalk-ish, that's is, on a crop or video camera). And went shot some real life photography with the 60d and 5D combo,
no difference really when att 5.6. But of course the magic popsout at f/2.8 on FF DOF.

Lens is TOP NOTCH optically and has a 270 degree manual focus ring rotation!! That's cinema spec!

Anyway, the choice between this lens and 55-250 is going to be a challenge to crop shooters. One covers FF circle and has better built, and one is cheaper/lighter and has slightly better range (55-70 is far more critical than 250-300, IMO).

Perhaps this lens will even outperform the STM/70-200 sharpness when used on crop sensor, that would be a hell satin's of a sharp lens.

(Canon made this lens relevant to crop shooters by the price. In the haydays we used to say just get the 55 for you crop and take your girl to a nice meal with the rest. Those who had no girls went with ''get the 70 for ''future proofing'')

**btw the 55-250 is an exception is STM lenses, the quality is not there on the other ones. 18-55 is good and only average, just has close focusinh ability over non STM, 50mm is the same as non STM, 18-135 is yes sharper but not quite passing the ''excellent'' mark (great for video). So a disclaimer is don't rake my words on the 55-250 as a reference to all STM lens formulas.
 

PHOTOPROROCKIES

EOS M50
Sep 15, 2016
44
0
Re: Capture High-Quality Action Shots and Video From Afar with the New Canon EF 70-300mm f/4.5-5.6 I

FECHariot said:
I want more reach than my 70-200/4 IS can give me so I had thought about adding a 1.4tc3 cheap option, or buying the 100-400 II expensive option. Now with this out for not much more than a 1.4tc I could go that way. Thing is would I ever need my 70-200/4 IS then? I could sell that and buy a 200/2.8, 70-200/2.8 non IS or even a 70-200/2.8 II. What to do, what to do? can't wait for reviews...

If you're still thinking about the 100-400 II you would NOT be disappointed.. It's my favorite L lens I've ever owned! Hand hold-able at 1/60 of a second at 400mm.. The 70-200/2.8 non IS will be sharper than the 200/2.8.
and the IS II even more so. The 100-400 II is hands down the best affordable super telephoto from canon.
 

PHOTOPROROCKIES

EOS M50
Sep 15, 2016
44
0
Re: Capture High-Quality Action Shots and Video From Afar with the New Canon EF 70-300mm f/4.5-5.6 I

mrsfotografie said:
Nice upgrade, but does anybody see the sense of the LCD screen?

Maybe some kind of new manual focusing LCD? I honestly have no idea haha.
 

Sharlin

EOS R
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Dec 26, 2015
1,351
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Turku, Finland
Re: Capture High-Quality Action Shots and Video From Afar with the New Canon EF 70-300mm f/4.5-5.6 I

mrsfotografie said:
Nice upgrade, but does anybody see the sense of the LCD screen?

A Nano-USM lens cannot have a traditional mechanical distance window because it's focus-by-wire, the focusing ring is not mechanically coupled to anything. Thus, a digital distance window with some extra features like vibration indicators.
 

d

EOS RP
Mar 8, 2015
417
0
Re: Capture High-Quality Action Shots and Video From Afar with the New Canon EF 70-300mm f/4.5-5.6 I

mrsfotografie said:
Nice upgrade, but does anybody see the sense of the LCD screen?

I think it only makes sense if you're unable multiply your focal length by 1.6 in your head, and somehow your 35mm equiv. FOV is important info. to you when you're out shooting in the field on a crop body.

So...no.
 

mrsfotografie

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Jul 13, 2012
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Re: Capture High-Quality Action Shots and Video From Afar with the New Canon EF 70-300mm f/4.5-5.6 I

Sharlin said:
mrsfotografie said:
Nice upgrade, but does anybody see the sense of the LCD screen?

A Nano-USM lens cannot have a traditional mechanical distance window because it's focus-by-wire, the focusing ring is not mechanically coupled to anything. Thus, a digital distance window with some extra features like vibration indicators.

aha ;D
 
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