Industry News

Industry News: Lots of new gear from Nikon will be announced shortly

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Canon will be announcing the Canon EOS-1D X Mark III today, along with the WFT-E9 file transmitter, which is great for the Canon DSLR shooters.

Nikon, not to be outdone will be announcing a new DSLR, F-mount lens and Z-mount lens ahead of CES.

Nikon will be announcing the following gear:

It’s nice to see a major F mount announcement from Nikon, I hope we see similar development for EF in the future.

Maximilian

The dark side - I've been there
CR Pro
Nov 7, 2013
4,009
4,322
Germany
Nice price on that 70-200...
Seems like Nikon has understood that the initial price tag of the 70-200mm f2.8 G ED VR II was too high...
But let's see first how the price here in Germany will look like incl. VAT.
 
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DreDaze

I'm New Here
Sep 28, 2018
10
8
that 120-300f2.8 price makes the sigma sport a screaming deal
 
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Mr Majestyk

EOS RP
Feb 20, 2016
414
274
Australia
Frankly far more interesting than the 1DXIII. Had hoped the 1DXIII would get me back into Canon, now I have to wait for the EOS Rs or EOS RII. That 120-300 f/2.8 sounds awesome and we may also get a 600 f/5.6 PF this year.
 

shawn

EOS M6 Mark II
Jan 28, 2019
66
67
Frankly far more interesting than the 1DXIII. Had hoped the 1DXIII would get me back into Canon, now I have to wait for the EOS Rs or EOS RII. That 120-300 f/2.8 sounds awesome and we may also get a 600 f/5.6 PF this year.
How is a 120-300 that costs $10,000 awesome??? That is exactly the kind of lens nobody will buy. I’ll give it this though, it makes the Canon 300 f/2.8 look like a deal.
 
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shawn

EOS M6 Mark II
Jan 28, 2019
66
67
Nice price on that 70-200...
Looks like they conceded to Canon’s RF 70-200 by pricing it $300 lower. Either the Nikon is not as good, or it’s big and heavy like all the other 70-200’s. I suspect it’s a little bit of both.
 

SecureGSM

2 x 5D IV
Feb 26, 2017
2,364
1,234
How is a 120-300 that costs $10,000 awesome??? That is exactly the kind of lens nobody will buy. I’ll give it this though, it makes the Canon 300 f/2.8 look like a deal.
69787D74-EA73-4620-90A8-030AE88439B3.jpeg

Here is an image taken with Sigma 120-300/2.8 Sports. Handheld.
Warning: 3.2kg heavy lens.
I bought the lens for AUD$2.200 used. As new. Excellent focusing, etc. nothing wrong with it.
Zooming and handholding at the same time isn’t easy due to weight.
The lens is front heavy.
Requires fine AFMA adjustment.
Focus is snappy.
 
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pj1974

80D, M5, 7D, & lots of glass and accessories!
Oct 18, 2011
689
207
Adelaide, Australia
The D780 will undoubtedly be a good camera.
The 120-300mm f/2.8 zoom is not cheap, but it's a specialised lens.
Quite a different beast of a lens to a 70-200mm f/2.8.
Good and interesting times to be a photographer, in what genre - whatever brand/s of gear we have....
Roll on 2020!
 
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edoorn

EOS RP
Apr 1, 2016
348
321
Looks like they conceded to Canon’s RF 70-200 by pricing it $300 lower. Either the Nikon is not as good, or it’s big and heavy like all the other 70-200’s. I suspect it’s a little bit of both.
Well, the lower weight and small size in the bag is certainly worth the difference to me. However, now it seems , launch price on the Nikon is 2600 which definitely makes the RF the more appealing option if you ask me
 
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shawn

EOS M6 Mark II
Jan 28, 2019
66
67
View attachment 188081

Here is an image taken with Sigma 120-300/2.8 Sports. Handheld.
Warning: 3.2kg heavy lens.
I bought the lens for AUD$2.200 used. As new. Excellent focusing, etc. nothing wrong with it.
Zooming and handholding at the same time isn’t easy due to weight.
The lens is front heavy.
Requires fine AFMA adjustment.
Focus is snappy.

Nice shot! And exactly my point. For $3,000 USD you can get the Sigma lens new. I just don’t see how Nikon can justify the $10,000 price point. They’re putting themselves out of business with this pricing.... not to say Canon isn’t doing a little bit of the same.
 

SecureGSM

2 x 5D IV
Feb 26, 2017
2,364
1,234
Canon 200-400
Nice shot! And exactly my point. For $3,000 USD you can get the Sigma lens new. I just don’t see how Nikon can justify the $10,000 price point. They’re putting themselves out of business with this pricing.... not to say Canon isn’t doing a little bit of the same.
thank you.
Canon 200-400/4 x1.4 lens is around the same price what Nikon is asking for their 120-300/2.8.
I would say $10k for the 200-400/4 x1.4 lens is a fair price. I would expect Nikon 120-300/2.8 lens to be priced at around $6500 instead of $10000
 
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tron

EOS-1D X Mark III
CR Pro
Nov 8, 2011
5,125
1,503
Frankly far more interesting than the 1DXIII. Had hoped the 1DXIII would get me back into Canon, now I have to wait for the EOS Rs or EOS RII. That 120-300 f/2.8 sounds awesome and we may also get a 600 f/5.6 PF this year.
This is this wishful thinking right?

Because Nikon cannot satisfy even 500 f/5.6 PF demands after all this time.
 
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It is good that Nikon is coming out with exciting new F mount lenses because I switched from Canon to Nikon last summer. However a heavy lens that costs almost ten grand is of no interest to me. (I also have no interest in the new mirrorless systems from either brand). I assume (as someone has already shown with the Sigma sample) that the 120-300 is geared specifically towards sports photographers. Since it comes just before the release of their new pro D6 body (competitor to Canon 1DXmkiii) and before the summer Olympics, it makes sense.