It looks like Sony is about to announce a dedicated Vlogging compact camera, it will have a 1″ 20.1mp image sensor, will shoot 4K, and is equipped with a 24-70 equivalent lens.
Below is Sony's description of the camera:
The Sony ZV-1 is a 20.1MP digital camera specifically designed for vloggers and content creators. It features a 1.0-type stacked CMOS sensor and super-fast AF for high-quality images and 4K video. The 24-70mm zoom lens is perfect for both portraits and wide-angle shooting. Image stabilization helps to keep your photos and videos blur-free. It has an ergonomic, comfortable grip plus a 3-inch vari-angle LCD screen with a recording lamp, which makes selfie-shooting very easy.
The ZV-1 is designed around the needs of vloggers and content creators and focusses on intuitive controls for vlog & video creation. The vari-angle screen ensures selfie-shooting is easy enabling you to check your framing while shooting. The grip provides a comfortable and secure way of holding the camera.
A directional 3-capsule Microphone utilizes technology from Sony’s advanced video camera systems to deliver high-quality sound capturing performance and noise reduction in full-stereo. In addition, a windscreen that greatly reduces wind noise in outdoor conditions is supplied. A 3.5mm input jack is also on board in case additional mics need to be added.
Get leading-edge movie AF for vlogging. Developed for the interchangeable-lens camera Alpha series, Real-time Eye AF locks on and tracks subjects with high accuracy and speed. It uses AI-based subject recognition technology to detect eye information in real-time, allowing people’s eyes to be recognized and tracked, even when shooting 4K movies.
Soft Skin Effect enables you to reduce skin wrinkles and marks while ensuring you preserve skin-tones and the sharpness of eyes and mouths. Skin tones are optimized for both movies and stills to deliver ideal subject emphasis when using your vlogging camera for YouTube, Instagram, and other platforms. Finally, an original face priority AE algorithm – detects the face and adjusts the exposure to ensure it is depicted at optimal brightness, even during selfie-shooting scenes with large light-dark changes.
By simply pressing the Bokeh Switch (C1), even without a deep knowledge of cameras and videos, you can obtain the blurred background effect. Another simple operation – Product Showcase Setting – enables the focus to shift rapidly from your face to a product or object being held up to the lens without having to hide your face. Easy to use this can be abled by the press of a single button (C2). Perfect for product review videos.
I think the better question is: how visible is that segment? If it shows up on highly popular platforms, it will get noticed.
I was thinking that, but then what would they say about it? ‘This is the best vlogging camera?’ It’s so specialized that they might use it and love it, but they can’t very well recommend it as a general use camera.