This story hits too close to home for me, as last year we were taken for $120,000 in gear through Canada Post.

LensProToGo, a photo gear rental company about an hour outside of Boston, appears to be the victim of an onsite theft of around $500,000 in Canon, Nikon and Sony gear.

It is absolutely infuriating when you work hard, take risks and spend your own money to build a business, just to see someone take a significant portion of it from you.

It looks like LensProToGo will recover from this. They're in good spirits are being helped by the great people at LensRentals.com to meet order fulfillment.

Press release after the break.

PRESS RELEASE: June 15, 2015 – At 8 AM on Monday June 15, 2015, LensProToGo employees arrived to work to find a smashed window; we had been robbed. We hope they at least got to wear cool Mission Impossible outfits, but we sadly aren’t sure of that detail.

For those who have current orders placed with us, rest easy. We will be working with our partners to fulfill all orders. Our customers are our top priority and we understand the importance of getting gear for your shoot. We WILL be in contact if we are unable to fulfill an order. Because we are all hands on deck responding to the matter, we kindly ask that you allow us the day to take stock of the situation. If you have an emergency, we are more than happy to assist you, as always. Starting Tuesday June 16, 2015 at 10AM ET we will be resuming normal operations.

So what exactly happened? An unknown amount of gear mostly Nikon, Canon and Sony equipment was taken out through the new “hole in the wall” and smashed window.

Though this may seem like a large hit to our still growing company, we are in tremendous spirits as a very large amount of our total inventory was out of the building on rentals. We are also truly lucky to have our good friends at LensRentals.com at our side during this time, they're ready to step in and help us fulfill orders as well if need be.

We are now contacting our customers and letting them know about our situation. We will be posting a list of gear that was stolen, along with serial numbers, as we expect whomever committed this crime will be attempting to sell the gear. As a rental company, it’s crucial that we retain all the serial numbers of absolutely every single product that we own, right down to HDMI cables and memory cards. This information will be given to the officials as well as shared through a network used to track gear being sold online.

The good news for our company is no one was hurt during this. Though this is a big blow, our LensProToGo family and our customers are much more important to us than physical cameras and lenses. We are working extremely hard, as always, to make sure that our customers remain our number one priority.

An update will be posted later in the day. We ask that when we post the list of gear and serial numbers you please help us share the story to make sure whoever did this is caught.

For additional information on the matter, please contact [email protected].

Updated June 15, 2015 @ 3:16PM ET

UPDATE: CUSTOMER INFORMATION SAFE

As an update to our above story and to address the small number of you with concerns over customer data, no company computers were stolen and customer data resides offsite. This event seems to clearly be focused on physical gear.

Updated June 15, 2015 @ 4:36PM ET

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