Gear Talk > Canon General

EOS-M kicking butt in Japan

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A few reasons it's doing so well in Japan (based on living here) -

1. Canon's advertising a marketing campaigns are effective, when somethin new comes out you know all about it!
2. Japanese people love new gadgets, especially cameras.
3. It's small - they love small and cute things that come in multiple colors.
4. People stick to brands they know, Loyalty is everything.
5. OM-D and Sony NEX-7 not advertised as much and costs more.

I don't agree entirely with the aimed at women thing. I think Canon is going for the young party goers and weekend hobbyists, male or female. Though it would be interesting to see the demographic breakdown of sales!

I would be interested in EOS-M for things like Karaoke, nightclubs, bars, restaurants, camping trips, hiking and any other situation where my 5D mk II and lens collection are overkill / less than ideal.


--- Quote from: unfocused on November 02, 2012, 09:51:01 AM ---Just goes to show how out of touch many on this forum are. And, I admit, I was (and still am) underwhelmed by the EOS-M. But, once again, Canon proves they knows how to sell them cameras.

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Well said. I stand by my prior assessment that the EOS-M is a gimmicky product that doesn't suit any of my needs, so I will therefore never own. That said, maybe, just maybe, companies like Canon conduct extensive market research to determine the demand for future products before bringing them to market? If message board tech heads were the real experts, than Canon would be on the verge of bankruptcy due to its stagnation in DR improvements.

The appeal of this camera for me is quite simple: I'm all about image quality. And the M takes DSLR quality and stuffs it into a P&S body. It has a non-intimidating appearance (with the 22mm), which matters in certain environments. The SD950IS I currently use as my compact camera is no longer cutting it, since the gap in IQ has widened considerably since making DSLR lens upgrades...and if I can't bring the DSLR (for whatever reason) I still want good quality shots. This is where the EOS M comes in.

I was underwhelmed with some test photos I saw online...but changed my mind as soon as I got one and took some pics. The (test) photos I've taken so far with the EOS M - I can't tell a difference between them and my 60D pics. They look like they came out of a DSLR. It's actually more of a testament to the surprisingly good quality of the 22mm kit lens than it is the camera itself given that its sensor is identical to the T4i (and therefore you'd expect high quality given a good lens).

My 270EX II fits the M quite well - it is maybe a little on the large side compared to the tiny 90EX, but it is far more powerful, it can tilt and bounce - and it is the same price. No-brainer for me (plus it's a great pocket flash for the 5DIII as well).

What I like:

- Size & weight:

With the 22mm it's small, JUST shy of being pocket-size.

When the situation matters, it doesn't draw attention/suspicion like a big DSLR would but is still able to deliver on quality.

- Ease of use: The camera is really fun to use. It's straightforward and intuitive - for the most part.

- High image quality: Photos are basically indistinguishable from my 60D shots...and I use L lenses, too.

- AF Points: Plenty of AF points (31) means more freedom of composition, and less cropping afterward (if you can get close enough).

What I don't like:

- AF Speed: The speed of AF seems to depend on what mode the camera is in. While it is adequate in single focus, center point mode, in other modes it will hunt on occasion...and when it hunts, it can sometimes take several seconds. So basically, this is not an action/sports camera at all. It is fine for still subjects and portraits. Having said that, it is not nearly as bad as I thought it would be given how hard many folks on the internet were knocking it. It really is no worse than a Powershot camera if you're using the "FlexiZone-Single" focus mode.

- Lack of customization (compared to Canon's DSLRs): It would be nice to be able to customize the camera a little more- assign more buttons to functions (and not just the trash one). Perhaps change the layout of the touch screen based on how you use the camera.

Bottom Line:

I really like this camera so far. I'm still amazed at how a camera less than half the size of my 60D is able to match it in IQ. Of course, when it comes to photographing anything moving, faraway subjects, or low-light photography the DSLR will win every time. Can't wait to use it in a real-world situation (which will be in a couple of weeks).

They’re not perfect for everyone, but they fit the bill for a lot of people.  It offers a reasonable level of capabilities and image quality.  It is significantly better than phones and most point and shoots.  In that price range, excluding DSLRs, it is difficult to say that anything else is “better”. And, if you already have some Canon lenses, it would be the logical choice for a small camera.  But personally, I’m holding off until version 2 with the EVF, improved battery life and bundled EF to EF-M adapter.

I noticed that someone said they were designed for women.  Well, they do make up half of the population.  But what's next - a camera designed for left handers?  The whole camera universe would implode. 


--- Quote from: Hillsilly on November 04, 2012, 12:02:50 AM ---But what's next - a camera designed for left handers?

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Get an Exakta. It is all left handed, including the film winder.  :=)
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