Paul (PJ1974), Honsten and Neuro,
I'm with you guys. This is a very brief and vague interview. I took the references to APS-C as meaning "our crystal ball is in the shop. We are watching the market and it may be that some day, the niche now filled by semi-pro APS-C might be replaced by full-frame, but we don't know that yet."
On the other hand, I want to rant about about the photo news media. I don't understand why industry writers have to be such sycophants. They never ask the tough questions of these executives, but instead behave like a bunch of lap dogs letting these executives sail through the interviews with softball questions.
Almost anyone who comments on this forum could have asked better questions:
The street price of the 5DIII has dropped to below $3,000 since introduction. Was your market research wrong when you originally priced the 5DIII, did you underestimate the competition, or was this a conscious strategy to maximize return on early adopters?
Canon seems to be pricing its latest lenses at stratospheric levels. What's your target market for these lenses?
Your APS-C sensor is now more than three years old. Many are questioning whether or not Canon has the engineering bench strength to compete with other manufacturers and innovate in sensor development. What's your response?
The 6D has been criticized as being under-spec'd in comparison to Nikon's D600. Are you concerned about that?
The list could go on and on, but instead, we get a tiny little interview completely dictated by the corporate messengers.