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Author Topic: 5D Mark III [CR1]  (Read 39690 times)

EELinneman

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Re: 5D Mark III [CR1]
« Reply #15 on: December 26, 2010, 02:54:02 PM »
Sales of the 5D MK II far exceeded their forecasts

What is your basis for saying that?

Looks like it's time to start saving some $$ for a new body and some of those hoodman 675x CF cards if we are going to be getting sustained 104mb/sec.

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Re: 5D Mark III [CR1]
« Reply #15 on: December 26, 2010, 02:54:02 PM »

macfly

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Re: 5D Mark III [CR1]
« Reply #16 on: December 26, 2010, 05:40:15 PM »
The 5D Mkll is has been a runaway sales success way beyond Canon's expectaions. It is my understanding that that had no idea it would be such a hit, and also not planned for its success, which is what maybe side swiped the 1Ds line. The thing that has made it such a hit is its video ability, much, much more than it's stills ability. Thats what really took Canon by suprise. They are selling far more of them as video units than they are as still cameras, and it has created a hybrid market boom nobody really saw coming.

Have you guys seen Restrepo on the big screen? It is awesome, all all filmed on the 5D Mkll. The video quality is so good that they are now being used to folm TV show (House for one) and also as 'disposables' on many big budget feature films. They get put inside stunt vehicles, explosions, and other full destruction situations with the expectation that they'll be destroyed, all you need to recover is the card. Many big budget action films made today will 'consume' a dozen or 5D's during filming.

http://restrepothemovie.com/

epitope

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Re: 5D Mark III [CR1]
« Reply #17 on: December 26, 2010, 09:17:44 PM »
I'm also looking forward to see if the dynamic range is improved. I'd trade 6-figure ISO for more DR any day of the week.

Bob Howland

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Re: 5D Mark III [CR1]
« Reply #18 on: December 26, 2010, 09:52:36 PM »
The 5D Mkll is has been a runaway sales success way beyond Canon's expectaions.

I repeat my question - what is your basis for saying that? I'd like to see some data please.

macfly

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Re: 5D Mark III [CR1]
« Reply #19 on: December 27, 2010, 12:19:02 AM »
Doubt you'll get to see actual sales figures, but ask the camera shop who do business about its sales, and see who is your local area Canon rep, and talk to him. I don't think it is something they're hiding, if it was I wouldn't have found out about it.

Lots of things in photography are unexpected, same is true in the case of the 5D Mkll. They thought it was just going to be another camera, a cool one for sure, but they didn't know it was the going to be 'the game changer'. It hit the market right as vimeo and youtube were ready for it on one end, and cinema on the other. It is quite likely to be remembered as the most significant camera of the digital revolution.

Aputure

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Re: 5D Mark III [CR1]
« Reply #20 on: December 27, 2010, 01:24:02 AM »
I would be very very happy with 2 stop noise improvement. But can they really pull that off at 28 megapixels?

RAW video sounds interesting, but seems like it would take up TONS of space.



<strong>First 5D Mark III Spec List.</strong></p>
<ul>
<li>28 megapixel</li>
<li>2 Stop Noise Improvement</li>
<li>63-segment metering</li>
<li>1920×1080 30/25/24 frame Video</li>
<li>RAW Video</li>
<li>CES Announcement</li>
</ul>
<p><strong>CR’s Take</strong>

I posted this because it seems like a rumor that may spread around the web.</p>
<p>It’s highly unlikely Canon will introduce a 5D Mark III at CES.</p>
<p><strong></strong><strong><span style=\"color: #ff0000;\">c</span>r </strong>


unruled

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Re: 5D Mark III [CR1]
« Reply #21 on: December 27, 2010, 03:14:43 AM »
The 5D Mkll is has been a runaway sales success way beyond Canon's expectaions. It is my understanding that that had no idea it would be such a hit, and also not planned for its success, which is what maybe side swiped the 1Ds line. The thing that has made it such a hit is its video ability, much, much more than it's stills ability. Thats what really took Canon by suprise. They are selling far more of them as video units than they are as still cameras, and it has created a hybrid market boom nobody really saw coming.

Have you guys seen Restrepo on the big screen? It is awesome, all all filmed on the 5D Mkll. The video quality is so good that they are now being used to folm TV show (House for one) and also as 'disposables' on many big budget feature films. They get put inside stunt vehicles, explosions, and other full destruction situations with the expectation that they'll be destroyed, all you need to recover is the card. Many big budget action films made today will 'consume' a dozen or 5D's during filming.

http://restrepothemovie.com/

actually they only filmed that one house season finale with the 5d II.

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Re: 5D Mark III [CR1]
« Reply #21 on: December 27, 2010, 03:14:43 AM »

NotABunny

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Re: 5D Mark III [CR1]
« Reply #22 on: December 27, 2010, 05:06:09 AM »
I would be very very happy with 2 stop noise improvement. But can they really pull that off at 28 megapixels?

Yes because the language implies noise improvement per image, not per pixel, so the resolution has no influence.


I do wonder how much of this is hardware improvement, and how much software.
« Last Edit: December 27, 2010, 05:08:56 AM by NotABunny »

epsiloneri

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Re: 5D Mark III [CR1]
« Reply #23 on: December 27, 2010, 05:10:29 AM »
I'm also looking forward to see if the dynamic range is improved. I'd trade 6-figure ISO for more DR any day of the week.

I totally agree. I find the biggest problem for the image quality from a 5D2 to be its low-iso pattern noise (banding) that severely limits the dynamic range. 50D also has this problem (it's from the same generation). The 7D is way better in this respect, and I expect a 5D3 to be as well. See http://photography-on-the.net/forum/showthread.php?t=750731 for a detailed discussion.

Unfortunately, these rumoured specs do not look very credible... at all. I'm expecting a 5D3 no earlier than by the end of 2011. Hopefully together with a 24-70/2.8L IS  :P


onekiel

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Re: 5D Mark III [CR1]
« Reply #24 on: December 27, 2010, 02:38:39 PM »
Any word on improved (faster) AF system for the 5D MKIII?...This is the make or break issue for me with this camera.

Justin

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Re: 5D Mark III [CR1]
« Reply #25 on: December 27, 2010, 06:57:50 PM »
Raw video. This would be the feature that would keep the mark 2 sales pace going or even exceed it. For 3500 or less these cameras would fly off the shelf.

RAW video is a nerds wet dream. 104Mb/s+ from a DSLR body ? Right.

I agree that it is unlikely, however, no one yet knows what the next new generation of digic processors can do.  However, Red cameras have had RAW output, so it is possible if it is a priority.

Why would Canon want to do it?  Sales is the answer.  Sales of the 5D MK II far exceeded their forecasts, and professional videographers are using it for commercial videos.  They do not buy just one, but by the dozen.

The potential for sales is not lost on Canon.

ronderick

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Re: 5D Mark III [CR1]
« Reply #26 on: December 27, 2010, 11:19:35 PM »
Any word on improved (faster) AF system for the 5D MKIII?...This is the make or break issue for me with this camera.

I'd bet my money that'll be the first thing on Canon's 5D3 priority list.

However, we can keep our fingers crossed on whether they're going to use the 7D's AF system...  ::)
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peejay

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Re: 5D Mark III [CR1]
« Reply #27 on: December 28, 2010, 07:32:32 AM »
Better tonailty and colour. So more DR and 16 bit colour, for now, would be good.

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Re: 5D Mark III [CR1]
« Reply #27 on: December 28, 2010, 07:32:32 AM »

richy

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Re: 5D Mark III [CR1]
« Reply #28 on: December 28, 2010, 08:29:47 AM »
+1 for more DR :)

Re sales figures. I have no idea if it exceeded predicted demand but demand did outstrip supply for a long time, possibly because canon didn't predict demand or possibly because they restricted supply to reduce the impact on 1ds3 sales or just to produce hype (i.e. if its in short supply it must be awesome) but perhaps I'm just too cynical lol.

IIRC the season finale of house was at least partially shot with 5d2's due to their compact size and low light ability, but I think I also remember comments about it costing a fortune in post, I'm not a videographer or DP so I couldn't say lol It's sure been loved by many people.

Canon also make video cameras, quite decent ones costing many many pennies. I would imagine that canon are in no hurry to produce a 2.5k camera that not only canibalises 1ds sales but also their lucrative video business. I would love to be proved wrong, I have no evidence just guessing based on logic.

The same logic applies to the af. No real technical reason prevented the 5d2 having better af, it will have been deliberately offered with 'midrange' af to keep at least some kind of a reason to buy their 8k 1ds3. Canon are far from stupid (although the direct print button worship coupled with the resistance to a mlu button has me worried they may not be that far from it) and will have carefully mapped out their offerings to get the most money from the most number of people.

What suprises me is that Nikon who AFAIK have no video business have not been pushing video harder.

Raw video is possible, perhaps we may even see two versions of a 5d3 with a higher priced one able to record longer video clips?

Couldn't agree more re the gains in noise being jpg not raw.  When the d3s came out folks were posting web sized jpegs at a trillion iso but noone had the cahoonies to post a raw / nef at that iso, always some excuse about loosing some functionality etc. No doubt its a great camera, and post processing advances in nr are great but lets keep a fair baseline and check out the raw starting point.
« Last Edit: December 28, 2010, 08:45:00 AM by richy »

CR Backup Admin

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Re: 5D Mark III [CR1]
« Reply #29 on: December 28, 2010, 11:19:52 AM »
Actually, I saw a quote from one of the web sites from Canon, saying that they were caught by surprise at the sales volume.  They also mention their suprise on their web site at the initial demand.

Even now, many camera sellers can not get enough for the Christmas demand and sell out in a few days after getting stock.  I'm sure that they will all have them in stock after the holidays.

As to those saying that a company restricts production to increase demand, this is silly.  Demand for the cameras was so strong as soon as they were announced that some sellers stopped taking pre-orders because they had so many that they knew they could not fill them all. 

The reason for shortages is simple, the sales department projects sales, components are ordered, and production of lot sizes to meet sales projections begins.  Some parts are just in time delivered, but I have found that small cheap components are usually run off in large batches by subcontractors, and just held in inventory for just in time shipment to the manufacturer. If demand outstrips the production capability, there will be shortages, but the factory may be able to increase production rates a little due to the parts held in inventory by subcontractors.  However, if the demand far outstrips the provisioning of components, then long lead components become a big problem.  The production of the 21mp sensors is limited to factory time allocated, silicon wafer availibity, and production capacity of the actual machinery.  They are undoubtedly made in batches, so there may not be a window open for another batch, and it requires replanning, acquisition of more raw materials, etc to speed up production.

I have over 30 years experience in product manufacturing, and every company I've delt with faces the same issues.  You can not just simply increase production overnight.

The same applies to overproduction, it is usually less expensive to continue to overproduce for a limited time than to slow down or shut down a product assembly line. 
You did not see this with the 60D.

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Re: 5D Mark III [CR1]
« Reply #29 on: December 28, 2010, 11:19:52 AM »