"We obviously have to look at the technical feasibility of it, cost-wise, as well as [the challenge of power consumption]. Those factors will tell us how we will introduce 4K technologies going forward.
That is the most ignorant answer anyone can expect from an executive of top photography equipment designer and manufaccturer in the world and the first company to implement 4k video shooting in a DSLR form (1DC) and especailly after 4 of their competitors (I know, I know, per canon and some people here there is no competition for the "Industry leader") offering 4K video capability in low cost consumer model cameras for a few years now.
He was talking about introducing 4K into every model. Not sure why his comment was 'ignorant' - or wsa it that it did not given the information you would like to have heard?
"We obviously have to look at the technical feasibility of it"
What technical feasibility they are talking about? Like I said before Canon was the first company to record proper 4K (4096*2160) video in a DSLR (1DC) body almost 5 years ago without any heating issues. They did nothing in next 5 long years after that to try to bring the 4K recording to other consumer cameras. There are 3 other manufacturers (obviously I am excluding the coffee warmers here) that I am aware of are recording 4k in their cameras without any issues for a few years now. Look at the GH5 it records 4k@60fps and they even removed the recording time limit on it. Where are Canon's innovations? Given the above facts above saying "we obviously have to look at the technical feasibility" is being ignorant. Having it in one of their own products clearly says it is technically feasible
"the challenge of power consumption"
increase the battery size dumb asses and give us a kick ass camera. Some people will complain about the size and weight once they start using it all those complaints will vanish without a trace
So we hane you saying 'put in a bigger battery and AvTvM saying cameras have to be smaller or the company will go bust. I'llleave you two to swing your handbags... Meanwhile in the real world do you not think Canon have already thought of that problem
Didn't I address that also? "Some people will complain about the size and weight once they start using it all those complaints will vanish without a trace"
"We will continue to challenge and overcome these technical hurdles"
I wonder what the hell is that technical hurdle they are talking about in 2017
Try and find an interview that asks those questions instead of merely berating the extec.
"4K should compliment, rather than hinder"
Now it is up to this lunatics to figure out the 4K implementation in 1dxii and 5D4 is the hindrance or compliment
He made a statement of fact but your comment is coming across as a criticism - so what exactly are you criticising?
"4K should complement, rather than hinder" is like saying "Sun rises in the east" yes that is a statement of fact and the whole world knows that. That is not expected from a top executive of a Company when talking about their product line and feature set.
When asked about why no 4K HDMI out on the 5D4 canon's response was their design engineers did not had access to the HDMI 2.0 hardware when they designed the camera. It is as ignorant as the answers we have got now.
Why is that an 'ignorant answer'? He gave an honest qanswer so please tell me why it is ignorant
HDMI 2.0 was defined in 2013 and most electronics companies (Yamaha, Marantz, Samsung, LG, Sony, Panasonic and many more) already implemented the technology in their various product lines. If 5D4 had the HDMI 2.0 and 4K out some semi-pro videographers at least can use an external recording device and make use of it. Even for a enthusiast like me it makes a lot of sense to buy something like "Video Devices PIX-E5" instead of buying into another system like Sony just for video. My investment in to Sony is already more than $2.5k. So Even canon releases a 2k - 2.5k camera with proper 4K recording and 120fps@1080p I would buy that immediately and sell my entire Sony gear.
"4K should complement, rather than hinder" is like saying "Sun rises in the east" yes that is a statement of fact and the whole world knows that. That is not expected from a top executive of a Company when talking about their product line and feature set.
So I guess there are not enough 4K displays is a lame argument at this point.
You guess it is bad business to pile manufacturing costs into a functionality that only a small minority of people have the capability of using, not evn cosidering that the number who even care is even less.
Wow....just, wow...!
Let it be small minority (while I do not believe so) but there is a user base for that feature and there are people jumping ship because canon wouldn't give them the features they wanted it.