We’ve received the pricing for the new RF lenses

[Canon Rumors]

Next week, we’re obviously going to see both the Canon EOS 90D and Canon EOS M6 Mark II announcements. Along with the two new camera bodies, we should also see 2 more RF lenses officially announced this week. The RF 15-35mm f/2.8L IS USM, RF 24-70mm f/2.8L IS USM coming first and the RF 70-200mm f/2.8L IS USM coming at a later date.
We have received pricing for the 3 mentioned lenses, but the pricing came to use in Thai Baht, so we’ve done a bit of converting to get what we think the USD pricing will be.

Canon RF 15-35mm f/2.8L IS USM 82,600 THB – $2499 USD $2299
Canon RF 24-70mm f/2.8L IS USM 82,600 THB – $2499 USD $2299
Canon RF 70-200mm f/2.8L IS USM 93,500 THB – $2799 USD

The RF 15-35mm f/2.8L IS USM and RF 24-70mm f/2.8L IS USM are scheduled to begin shipping in October, while the RF 70-200mm f/2.8L IS USM...

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[flip314]

Ouch. So much for Canon continuing to have cheaper lenses than Sony and Nikon... I've been predicting much lower prices than this, but incorrectly it seems.

Although, the 24-70 2.8 price is only $200 more than the EF version 2 was at release, so this might just be the early adopter premium. (or the currency conversion isn't accurate)

 

[luka73]

If prices are correct, Canon is not exactly making it easy for ppl to switch to mirrorless. Isn't it like shooting your own foot ? Well, we won't have to wait long to find out.

 

[neo302]

Expensive but I’m sure they will be amazing.

 

[BillB]

Ouch. So much for Canon continuing to have cheaper lenses than Sony and Nikon... I've been predicting much lower prices than this, but incorrectly it seems.

Although, the 24-70 2.8 price is only $200 more than the EF version 2 was at release, so this might just be the early adopter premium. (or the currency conversion isn't accurate)

Adjusted, for inflation, the RF prices may not be all that much higher than the introductory prices of their EF equivalents.

 

[navastronia]

Exactly the cost I thought the 24-70 2.8 L IS would be. Budgeting now to get it at some point.

Hoping for a development announcement for a 100-400 L soon with a price under 2.5K.

 

[bgoyette]

Ouch. So much for Canon continuing to have cheaper lenses than Sony and Nikon... I've been predicting much lower prices than this, but incorrectly it seems.

Although, the 24-70 2.8 price is only $200 more than the EF version 2 was at release, so this might just be the early adopter premium. (or the currency conversion isn't accurate)

I'm forgetting, which EF 24-70 2.8L IS is it that you're comparing this to?

 

[slclick]

One each for every forum member!

 

[KeithBreazeal]

Body should come free with the lens! My God!

 

[glongstaff]

so as Canon et al dont like to use conversion rates for the UK market but seem to like 1 pound = 1 dollar. Have been thinking of switching to mirrorless from the Canon 5D MKIII to reduce weight,sizes etc but after reading various articles on the weight of some of the RF lenses and now the pricing it certainly puts me off switching to mirrorless for quite a while

 

[Ozarker]

Adjusted, for inflation, the RF prices may not be all that much higher than the introductory prices of their EF equivalents.

Very true. Also, the EF versions were priced high at release just like the RF line. Prices will come down. There will be sales and rebates.

 

[YuengLinger]

I did not realize that country-to-country pricing was consistently linked. We in the USA often read on Canon Rumors about prices in Europe that seem much higher. Is that because of VAT in addition to Canon's price? Are prices really the same around the world? Or is Thailand a special case? (I've been to Thailand three times but never bought electronics.)

 

[Ozarker]

Exactly the cost I thought the 24-70 2.8 L IS would be. Budgeting now to get it at some point.

Hoping for a development announcement for a 100-400 L soon with a price under 2.5K.

He's talking about the RF version.

 

[mbike999]

Longtime Nikon shooter, but I'm impressed with these lenses especially the 70-200 2.8. Canon continues to pump out some great glass. Pricing is pretty much to be expected at this stage for pro mirrorless equipment. Good time to be a photographer.

 

[PureClassA]

About 10-15% higher than I thought. Still not terrible. Damn i want that 15-35. I may have to sell the 16-35 f4 and be without a wide on my EF gear....

 

[dtaylor]

Body should come free with the lens! My God!

I wonder if they would still make money if they threw in a Canon RP with the first purchase of one of these lenses

 

[LensFungus]

Looking at these lenses and the possible price of Canon's upcoming mirrorless version of the EOS 5DSR, I'm about to sell my house, my car and my wife. Oh wait, that sounds very unsophisticated. I'm not selling the car.

 

[PureClassA]

If prices are correct, Canon is not exactly making it easy for ppl to switch to mirrorless. Isn't it like shooting your own foot ? Well, we won't have to wait long to find out.

It’s totally in line for L glass. But I hear you. Canon needs to get more non-L primes out for the RF mount asap. And Im sure they’re on it. But yes, going heavy on the L glass to start does make it difficult if you dont want to use and adapter

 

[dtaylor]

About 10-15% higher than I thought. Still not terrible. Damn i want that 15-35. I may have to sell the 16-35 f4 and be without a wide on my EF gear....

The only one that kills me is the 24-70 IS. I love my EF 24-70 II but I do miss IS on it at times. The 15-35 will be a stellar lens but f/2.8 isn't worth the extra $$$ for me personally.

 

[amorse]

Well, it's not cheap, but it probably shouldn't be unexpected either. Frankly, if I had an R body I'd snap up one of those 15-35s immediately. I don't pre order anything as a rule, but I'd probably pre order that.