Thom Hogan has an article about playing to the base http://www.dslrbodies.com/newsviews/canon-plays-to-the-base.html
"Playing to the base is best because it retains customers in your ecosystem. You took time to build that ecosystem, after all, so you want to maximize your returns from it. That means keep current users from leaking, ..."
In my case playing to the base is why I'm leaving Canon. I want/need mirrorless (YMMV). So playing-it-safe has cost Canon a long time customer (20 plus years)
"Playing to the base is best because it retains customers in your ecosystem. You took time to build that ecosystem, after all, so you want to maximize your returns from it. That means keep current users from leaking, ..."
In my case playing to the base is why I'm leaving Canon. I want/need mirrorless (YMMV). So playing-it-safe has cost Canon a long time customer (20 plus years)
