Canon fanboi or not (and I love my a6400), it's always nice when a major manufacturer shows love to high-end APS-C. I'm also glad that Sony has moved on from the 24MP sensor that's been at the heart of the a6x00 line since 2014.
I'm a stills shooter, so to me, this looks like mainly an incremental improvement over the 4-year-old a6600. That's to be expected, as the mirrorless marketplace has matured. I'm sure the AF and subject tracking have improved as would be expected with 2-1/2 generations of Moore's Law, not to mention the tremendous advances in "AI" over the past few years. The video improvements look impressive, but I can't comment beyond the raw specs because I rarely shoot video.
The main question in my mind is whether these improvements will be compelling enough for a6600 users to upgrade en masse.
The second question is whether Sony will replace the a6100 and a6400 based on the this sensor and processor. 6200 is the only number still available in their current numbering scheme, unless they want to go to 50's.