Fujifilm launches the X-T30 III

Fujifilm has launched the X-T30 III, the third update to the popular X-T30 product line. As with the other Mark versions, this one is built upon the success and legacy of the X-T30 without significant upgrades. I guess we can continue to hope that Canon is listening and gives us a digital AE-1 one of these days.

So what has been changed? We knew going into this that we wouldn’t see major changes, as the model was keeping with the “30” number. The X-T30 III gets a new film simulation dial instead of a drive mode dial that existed in the prior versions. This dial can also store three special custom JPEG profiles.

The X-T30 III contains Fuji’s latest processor, which allows the X-T30 III to do subject recognition auto focus. This faster processor also allows for improvement in video, now allowing up to 4k60p with a 1.18x crop, and the option to shoot at 6.2K using the full sensor up to 30fps.

The X-Txx models in Fujifilm’s lineup are the least expensive cameras that feature the classical EVF hump. It shares the same 26MP APS-C X-Trans sensor as its predecessor, and the X-M5. Even with the metal styling, this camera weighs next to nothing at 378g, which easily is the lightest of any in its class of cameras. The Canon EOS R10 has a faster shooting speed in both mechanical and electronic shutter modes, but the 4K video options are better in the newer X-T30 III. You can, in theory, get the 14-50mm kit lens as an additional lens for the Canon EOS R10, but right now it’s not available as a kit option, and the 18-45mm doesn’t provide anywhere close to a similar field of view.

The camera is available for $999 body only, and will also ship with the brand new XC 13-33mm lens, which, for wide-angle fanboys like myself, seems like a great combination.

Fujifilm X-T30 III

$999.00

Expand the creative possibilities of on-the-go image capture with the X-T30 III from FUJIFILM, an analog-inspired mirrorless camera that packs cutting-edge photo and video technology into a stylish, portable form factor. With its centrally located electronic viewfinder and multitude of physical dials, the X-T30 supplies a traditional SLR-style shooting experience, along with the optional convenience of a single-switch fully automatic mode. This operational flexibility allows visual storytellers to focus on their subjects without sacrificing image quality, while FUJIFILM's built-in film emulation, user-customizable recipes, and extensive X-mount ecosystem ensure endless potential for artistic expression.

Pre-Order

Specifications

Press Release

Inspiring a New Generation of Photographers – Fujifilm Introduces FUJIFILM X-T30 III

The latest model in the popular FUJIFILM X-T30 series offers a blend of classic design, cutting- edge features, and ease of use

VALHALLA, N.Y. – October 23, 2025 – FUJIFILM North America Corporation, Electronic Imaging Division, today announced the worldwide launch of its FUJIFILM X-T30 III (X-T30 III) mirrorless digital camera. The latest iteration in the X-T30 series, X-T30 III gives still-focused photographers access to film-inspired looks, a growing lineup of interchangeable lenses, and the confidence that comes from reliable autofocus and long battery life.

“X-T30 III is for stills-inspired storytellers ready to make their next move – leveling up beyond their smartphones or earlier FUJIFILM X Series gear and into a more intentional image-making process,” said Victor Ha, vice president, FUJIFILM North America Corporation, Electronic Imaging and Optical Devices Divisions. “It combines a compact form factor and traditional design with modern innovations like AI autofocus, longer battery life, and one-button simplicity for ease of use in everyday situations. The added Film Simulation dial encourages artistic exploration with straight out of the camera results, reminding users of the strengths of Fujifilm’s image quality and color science, while support for interchangeable lenses provides additional creative flexibility as both their photo and video skills and interests grow.”

Product Features

Advanced image processing delivers superb results and fast, accurate autofocus

• FUJIFILM X-T30 III features a back-side illuminated 26.1-megapixel X-Trans™ CMOS 4 sensor and the latest high-speed X-Processor 5 image processor. Thanks to improved power efficiency, battery life is now 425 frames per charge (when using Economy Mode).
• The camera uses the latest subject detection autofocus powered by deep-learning AI technology. In addition to face and eye detection, it automatically recognizes and tracks a wide range of subjects, including animals, birds, cars, motorcycles, bicycles, airplanes, trains, insects, and drones1.
• X-T30 III supports up to 6.2K/30p internal recording in HEVC 4:2:2 10-bit quality. It also features high frame rate options including 4K/60p and 1080/240p. Powerful digital image stabilization reduces both small amounts of shake and more pronounced movement, such as recording video while walking.

Compact, lightweight design with Film Simulation dial expands creative options

• FUJIFILM X-T30 III is the same size and weight as its predecessor, X-T30 II, making it ideal as an everyday carry. It measures 4.66×3.26×1.84in (118.4×82.8×46.8mm) and weighs 13.3oz2 (378g). The central viewfinder and dial-based design offers the same classic film- camera experience as other models in the X-T range.
• A total of 20 Film Simulations, including REALA ACE and NOSTALGIC Neg, can be accessed via the top-plate Film Simulation dial. This unique digital color reproduction technology faithfully recreates the look of traditional analog films, making it easy to get great results straight out of camera, even for first-time digital camera users.
• The dial has three customizable positions3 (FS1-FS3), where users can save their favorite Film Simulation and selected image settings as original Film Simulation recipes. These can be accessed quickly by turning the dial, adding extra creative options for different scenes and subjects, using options including Grain Effect, Color Tone, and Highlights, for a truly bespoke look.

Fully featured, yet simple to use

• A dedicated switch on the top of the camera selects AUTO mode, where X-T30 III automatically detects the scene and selects optimal focus and exposure settings, leaving users to concentrate on creating memorable images.
• The camera has a built-in flash. When switched on, it automatically adjusts flash output, making it ideal for portraits in low-light or backlit situations.
• The central viewfinder places the finder directly above the lens axis. This helps users focus more easily on the subject and background, recreating the classic film-camera experience.
• The tilting rear LCD monitor uses 1.62 million dots, making it simpler to frame images from high or low angles – perfect for travel and landscape photography.
• An ergonomically designed grip fits comfortably in the hand, offering assured handling despite the camera’s compact dimensions. • X-T30 III connects wirelessly to selected instax™ Link smartphone printers4 , for direct printing without using an app. Newly added support for the instax™ mini, instax™ SQUARE, and instax™ WIDE formats helps users enjoy a seamless experience from

Pricing and Availability

FUJIFILM X-T30 III mirrorless digital camera will be available late November 2025, with a kit version including the newly-announced XC13-33mmF3.5-6.3 OIS lens available mid December 2025. X-T30 III will be available at a Manufacturer’s Suggested Retail Price of $999.95 and $1,249.99 CAD, and the camera/lens kit will be available at a Manufacturer’s Suggested Retail Price of $1,149.95 USD and $1,449.99 CAD. For more information, please visit https://www.fujifilm- x.com/en-us/products/cameras/x-t30-iii/.

1 Select BIRD for insects and AIRPLANES for drones.
2 Including battery and memory card.
3 Three positions are available on the Film Simulation dial, allowing up to 20 Film Simulation modes and image settings to be individually assigned to FS1, FS2, and FS3.
4 Supported models: instax mini Link 2™, instax mini Link 3™, instax SQUARE Link™, instax Link WIDE™ .

Preorder

The camera is expected to ship sometime in late November and currently retails for $999.00.

Fujifilm X-T30 III

$999.00

Expand the creative possibilities of on-the-go image capture with the X-T30 III from FUJIFILM, an analog-inspired mirrorless camera that packs cutting-edge photo and video technology into a stylish, portable form factor. With its centrally located electronic viewfinder and multitude of physical dials, the X-T30 supplies a traditional SLR-style shooting experience, along with the optional convenience of a single-switch fully automatic mode. This operational flexibility allows visual storytellers to focus on their subjects without sacrificing image quality, while FUJIFILM's built-in film emulation, user-customizable recipes, and extensive X-mount ecosystem ensure endless potential for artistic expression.

Pre-Order

Images