The Data Is In: Canon Claims #1 Spot in Multiple Camera and Lens Categories for 2024

Craig Blair
3 Min Read

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Canon USA is claiming the #1 spot in mirrorleess cameras, full-frame mirrorless cameras, interchangeable lens cameras and lenses. There will be the Grinch's that will suggest its all the EOS R100 sales.

Who cares?

Once you get the customer into your system, that's a customer you're more likely to sell your wares to down the road.

We look forward to the Sony announcement of “We're #1!” shortly.

This comes on the same day that Canon released their finacials for fiscal year 2024, and it was a pretty good year for most of their business.

Press Release

MELVILLE, NY, January 30, 2025 – Canon U.S.A., Inc., a leader in digital imaging solutions is proud to announce that the EOS R6 Mark II was the top selling full-frame camera in the U.S. in 2024 and Canon has solidified the number one spot in multiple categories for cameras and lenses in the U.S.

Canon Sales in USA1

  • #1 in Interchangeable Lens Cameras
  • #1 in Mirrorless Cameras
  • #1 in Full-Frame Mirrorless Cameras

In addition to the above, Canon is also number one in full-frame cameras, lenses and mirrorless lenses*. Since the introduction of the EOS R system, Canon has continued its development of innovative products with cameras such as the EOS R1 and EOS R5 Mark II and lenses including the RF24mm F1.4 L VCM and RF50mm F1.4 L VCM.

Canon RF 50mm f/1.4L VCM

For the professional photographer on the sidelines of world-class sporting events, to portrait or wedding photographers looking to capture a moment of a lifetime and the family photographer who is documenting the hustle and bustle of everyday life – Canon cameras and lenses are a strong addition to the gear bags of any visual storyteller looking for high-quality images and video.

“Customers are Canon’s greatest strength, and we strive to exceed their expectations – with hard work, quality products and innovation front and center, we’ve reached number one within the industry in the U.S.,” said Hiroto Kato, vice president, Business Planning & Strategy. “At the core of Canon is our employees who have helped to achieve this great success while empowering our visual storytellers.”

Canon EOS R1

† Based on patent counts issued by the United States Patent and Trademark Office and compiled by IFI CLAIMS Patent Services.

  1. Circana, LLC, Retail Tracking Service, US, Detachable Lens and Lenses, Filters, Adaptors, and Caps Subcategories, Digital Lens Type(s): Digital SLR, Mirrorless Detachable Lens, Sensor Size: Full Frame, Lens Mount Type: Any, Imaging Accessory Type(s): Prime Lens, Zoom Lens, and Mirrorless Detachable Lens, Unit Sales by Brand, 12 Months Ending December 2024. ↩︎

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Craig is the founder and editorial director for Canon Rumors. He has been writing about all things Canon for more than 17 years. When he's not writing, you can find him shooting professional basketball and travelling the world looking for the next wildlife adventure. The Canon EOS R1 is his camera of choice.

30 comments

  1. So, doomed.
    Isn't it time to retire this doomed thing. The only people mentioning it are the ones who are keeping it alive.

    Its tired

    It's a new year, please get something new
  2. I miss the Cripple - Hammer Brigade.
    Where have they gone to?
    They had collective apoplexy upon learning that Sony will announce an f/8 zoom, and they're still recovering.
  3. I miss the Cripple - Hammer Brigade.
    Where have they gone to?
    Fortunately, Canon stopped crippling most* of their products needlessly, so there’s no point in talking about the hammer anymore. In fact, Sony are the ones now using the hammer, which sucks… I’d have hoped that that thing would be buried somewhere inaccessible, like Greenland, instead of being passed on to a competitor. The camera world needs less crippling and more enabling instead.

    *Except for the R100, and if you look in the relevant comment sections, you’ll find plenty of mentions about the evil hammer.
  4. The R8/R6II are really strong competitors, so i'm not surprised. And as much as people like to bash Canon for the lenses, they have some of the best affordable mirrorless lineup on the market, with options like the 15-30, 28mm 2.8, 100-400, 200-800.
  5. The R8/R6II are really strong competitors, so i'm not surprised. And as much as people like to bash Canon for the lenses, they have some of the best affordable mirrorless lineup on the market, with options like the 15-30, 28mm 2.8, 100-400, 200-800.
    „Some of the best…“

    Yeah, I think Canon is at least 3rd best rn.

    1. Sony

    2. Nikon
    3. Canon

    Not bad I guess, but still room for improvement.
    But I think their camera lineup is much better than their lens lineup.
  6. „Some of the best…“

    Yeah, I think Canon is at least 3rd best rn.

    1. Sony

    2. Nikon
    3. Canon

    Not bad I guess, but still room for improvement.
    But I think their camera lineup is much better than their lens lineup.

    Did you even read what I wrote? Show me an affordable Nikon wide-angle zoom for example? The Nikon/Tamron 17-28 is twice the price of the Canon 15-30 and less wide, while the 14-30 F4 is 3 times as expensive.
  7. Did you even read what I wrote? Show me an affordable Nikon wide-angle zoom for example? The Nikon/Tamron 17-28 is twice the price of the Canon 15-30 and less wide, while the 14-30 F4 is 3 times as expensive.
    Every time I’ve pointed out that for Canon RF full frame you can cover 15-400mm with 3 zooms costing a total of $1500 list (and as low as $1250 with good timing), and ask if something similar is possible for Nikon or Sony even with 3rd party lenses, the response is…

    [crickets chirping]
  8. Did you even read what I wrote? Show me an affordable Nikon wide-angle zoom for example? The Nikon/Tamron 17-28 is twice the price of the Canon 15-30 and less wide, while the 14-30 F4 is 3 times as expensive.
    Yes I did.
    And I agree those lenses are some nice budget options, that’s why I think Canon has the 3rd best lens lineup.

    The Nikon/Tamron is f/2.8 though…
  9. Every time I’ve pointed out that for Canon RF full frame you can cover 15-400mm with 3 zooms costing a total of $1500 list (and as low as $1250 with good timing), and ask if something similar is possible for Nikon or Sony even with 3rd party lenses, the response is…

    [crickets chirping]
    Don’t know about US pricing, but in Europe you could buy Tamron 17-50/4 and Tamron 50-400/6.3 for about the same money.

    Still missing 2mm on the wide end, but those zooms are faster and only two lenses, so less lens switching 😉
  10. Don’t know about US pricing, but in Europe you could buy Tamron 17-50/4 and Tamron 50-400/6.3 for about the same money.

    Still missing 2mm on the wide end, but those zooms are faster and only two lenses, so less lens switching 😉
    Thanks. They’re $2000 together here.
  11. Thanks. They’re $2000 together here.
    Ah okay, Canon is really expensive in Europe. Or Tamron is cheap over here, which would be strange, cause everything is more expensive here (cameras, lenses, electronics in general).
  12. Ah okay, Canon is really expensive in Europe. Or Tamron is cheap over here, which would be strange, cause everything is more expensive here (cameras, lenses, electronics in general).
    In the Netherlands you have to pay a bit more than 2000 € for these two Tamron lenses.
  13. In the Netherlands you have to pay a bit more than 2000 € for these two Tamron lenses.
    Interesting.

    I would prefer having two (faster) lenses covering these focal lengths instead of three. Too much lens switching… but probably I wouldn’t buy any of these lenses 😆
  14. Interesting.

    I would prefer having two (faster) lenses covering these focal lengths instead of three. Too much lens switching… but probably I wouldn’t buy any of these lenses 😆
    Ever shot wide open with inexpensive Tamron lenses? Mediocre at best...
    What's the use of a wider aperture if its use is extremely limited ?
  15. Ever shot wide open with inexpensive Tamron lenses? Mediocre at best...
    What's the use of a wider aperture if its use is extremely limited ?
    Was that a rhetorical question? It's bragging rights of course! Also, you imply that you actually take pictures with your gear, that's not how it works!

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