« on: February 23, 2015, 03:45:06 PM »
The reality...a "cinema/video" oriented DSLR will provide more revenue/profit for Canon if they target the market segment/price point below their C100/300/500.
I can see that making sense and seems to reflect what I have read on this forum from people that would actually use a cinema DSLR.
Sure...putting the 1DC's video functionality into the 5DIV makes complete sense to me. That would allow you to do what they did with the 5DII - sell it to both the stills crowd and the video crowd, and therefore increase volume and therefore reduce amortized development costs.
However, Canon seems to be trying to go the other way - segmentation. The idea being, apparently, to get people to buy multiple bodies for different purposes instead of buying one do-it-all body like they did with the 5DII.
I don't know if that will work or not, but it generally doesn't work with me. I've skipped 10 years of Canon bodies because of slow feature and performance additions, and this segmentation approach is likely to cause me to skip another 10 years, if not more, once I finish the next year's upgrade cycle (targeting a 7DII and a 5DIV, or maybe just two 7DII's).