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    Canon EOS R50 V & RF 20mm f/1.4L VCM Official Pricing

    By 52 Comments2 Mins Read

    Canon will announce multiple new products on March 26, 2025. We expect to see the EOS R50 V, PowerShot V1 and a couple of new lenses announced.

    We now have USD pricing for the coming products, we’re still waiting to find out what the Euro and GBP pricing will be, but customers there should probably be able to do a pretty accurate conversion.

    Canon EOS R50 V

    Canon EOS R50 V

    The Canon EOS R50 V will launch at $649 USD body only and $849 when purchased in a kit with the RF-S 14-30mm f/4-6.3 IS STM PZ.

    We’re not against plastic mounts, but those are usually saved for the entry-level lenses.

    The Canon RF-S 14-30mm f/4-6.3 IS STM PZ will be priced at $329 if purchased on its own.

    The new RF-S lens has the 35mm equivalent of the RF 24-50mm f/4.5-6.3 IS STM and that lens retails for $299 USD. So we’re hoping that the new RF-S kit lens is a bit faster, or at the very least does come with a built-in Power Zoom feature.

    Canon PowerShot V1 - Front look
    Canon PowerShot V1

    Canon PowerShot V1

    As reported a white ago, the PowerShot V1 will launch at $899 USD. We know everything about the new compact already, but you will be able to preorder on March 26 with availability expected in late April.

    Canon RF 20mm f/1.4L VCM – Mockup

    Canon RF 20mm f/1.4L VCM

    The Canon RF 20mm f/1.4L VCM will be the most expensive of the VCM prime lenses with a launch price of $1699 USD.

    A lens wider than 24mm with the same f/1.4 aperture is going to cost more most of the time, so we’re not really surprised by this. The RF 24 & 35mm f/1.4L VCM launched at $1499 and RF 50mm f/1.4L VCM hit the market at $1399.

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    Craig is the founder and editorial director for Canon Rumors. He has been writing about all things Canon for more than 17 years. When he's not writing, you can find him shooting professional basketball and travelling the world looking for the next wildlife adventure. The Canon EOS R1 is his camera of choice.

    52 comments

    3. Canon RF-S cameras are great and would love to have an R50/R10 as a small travel camera but the lenses are a big letdown. Not a single slightly higher quality zoom, only cheap feeling and dark plastic zooms. Something like the Fuji XF 16-50 would be amazing.
    5. I am curious: Powerzooms like the RF 24-105mm f2.8 and 70-200mm f2.8 or like Sony does them with the motor already built in? I personally would like higher quality (internal zooming, fixed aperture) lenses with the ability to attach a powerzoom motor later, just like the EF 18-135mm had it.
    6. Interesting... Of those options, I'd go with the PowerShot V1. If I want 'most portable' not counting the iPhone in my pocket, a fixed lens camera with a larger sensor is the way to go for me.

      It's good that Canon is (presumably) planning smaller cameras, though the current R50 without the EVF would be pretty close to the M6II already. The problem with that (for me) is lenses, the EF-M series was very small because of the mount. I like the idea of an APS-C RF mount camera as a travel backup, but in practice I didn't really ever take advantage of that in DSLR days and I doubt I'll start now.
    7. I am curious: Powerzooms like the RF 24-105mm f2.8 and 70-200mm f2.8 or like Sony does them with the motor already built in? I personally would like higher quality (internal zooming, fixed aperture) lenses with the ability to attach a powerzoom motor later, just like the EF 18-135mm had it.
      If the lens is 'PZ' then I would think the zoom motor is internal to the lens. The PZ-E1 worked with the regular EF-S 18-135 lens, and the new L-series lenses that use the PZ-E2 have 'Z' in the name, not 'PZ'.

      For these V-aimed lenses, my money is on them being PZ and having an internal zoom motor.
    8. I will order all 3 and send back the one I do not need by my 30 day return date. The V1 def will be a keeper. The M6mk2 replacement will be a keeper. I dont know about the 3rd one. That's probably an M50 replacement. Travel cameras.
    9. I am curious: Powerzooms like the RF 24-105mm f2.8 and 70-200mm f2.8 or like Sony does them with the motor already built in? I personally would like higher quality (internal zooming, fixed aperture) lenses with the ability to attach a powerzoom motor later, just like the EF 18-135mm had it.
      If the EOS RV image which made the rounds a few days ago is any indication, the lens shown attached to the RV doesn't sport the usual zoom ring but rather a T-W sliding switch instead. So (as far as I see it) zooming is done by motor only, and can be done either by shifting the T-W slider on the lens, or by a switch on the camera (which the RV has near the shutter button).
    10. Interesting that Canon managed to hold tight on any specs about two weeks before the announcement.
      AFAI can say I am not the "young generation". So I have no expectations in those new products.
      I - with some reluctance - took the chance on a German rebate on R50 plus Sigma 18-50 DC DN this week (already over) and went the safe path for my new compact travel kit.
      The R50 is okay (apart from the too small grip and the hot shoe), but the Sigma is quite cool. I'll post photos as soon as I'll get significant ones.
      The R50 AF is great for such a cheap camera. I'll have to wait until I find out major differences from my R6m2.
    11. I have a feeling these cameras will not do well. Dont ask me why. Hope I\'m wrong. Maybe if they add a separate add on viewfinder it may help them. Maybe the young will adore them.
    12. I have a feeling these cameras will not do well. Dont ask me why. Hope I\'m wrong. Maybe if they add a separate add on viewfinder it may help them. Maybe the young will adore them.
      Get enough TikTok and Youtube influencers and they will do well. Today everything is just about the marketing, you can drop total garbage, and people will still buy it if there's a hype. See Instax.
    13. Interesting that Canon managed to hold tight on any specs about two weeks before the announcement.
      AFAI can say I am not the "young generation". So I have no expectations in those new products.
      I - with some reluctance - took the chance on a German rebate on R50 plus Sigma 18-50 DC DN this week (already over) and went the safe path for my new compact travel kit.
      The R50 is okay (apart from the too small grip and the hot shoe), but the Sigma is quite cool. I'll post photos as soon as I'll get significant ones.
      The R50 AF is great for such a cheap camera. I'll have to wait until I find out major differences from my R6m2.
      The only thing that stopped me from getting an R50 is the cripple hammer with the missing fully mechanical shutter.
    14. Makes sense to announce all three cameras and a lens at the same time. Still have my fingers crossed for some big white announcements by May otherwise might be a year where I spend no $$ on camera gear which is fine with me.
    15. I hope the R50V is using R7's CMOS instead. Cost wise this should not be a problem for Canon, and R50V itself will be a much more attractive. And truly becomes a M6ii successor.

      Pray for RV going to use stacked CMOS & clog2, and then R7ii going to get the same treatment.
    17. The only thing that stopped me from getting an R50 is the cripple hammer with the missing fully mechanical shutter.
      EFCS is fine, you won't use super bright/fast lenses on it.
    19. I have a feeling these cameras will not do well. Dont ask me why. Hope I\'m wrong. Maybe if they add a separate add on viewfinder it may help them. Maybe the young will adore them.
      For Vlogging cameras, not having a viewfinder is pretty much an industry standard (Sony, Nikon).

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