BCN which aggregates Japan sales information in various tech industries released a report ahead of their 2023 awards showing that Canon placed in spots 3 to 5 in their overall aggregate camera line sales for 2023. I understand this summarizes the cameras independent of whether the camera was sold as part of a lens kit or body only.
The clear winner was Sony with a total of 3 cameras including the only full-frame camera in the top 10 and commanding the 1st and 2nd place positions. Canon took the next 3 positions to round out the top 5. In a way, this is a much weaker position than Canon has had when the EF Rebels and EOS-M cameras were at their peak, with the EOS-M M50 or the EOS Rebel line usually claiming the number 1 spot on an annual basis for more than several years. The M50 line is still there as it's called Kiss M2 in Japan, impressively still placing 5th for a camera that was discontinued during the past year.
Olympus as well, had a strong showing with 3 cameras in the top 10.
The rankings according to BCN are;
- Sony VLOGC A M ZV-E10
- Sony α6400
- Canon EOS R50
- Canon EOS R10
- Canon EOS Kiss M2
- OM Digital Solutions PEN E-P7
- Nikon Z fc
- OM Digital Solutions PEN E-PL10
- OM Digital Solutions OM-D E-M10 Mark IV
- Sony α7 IV
Via Digicam-Info
Source: BCN Retail
3 Sony, 3 Canon, 3 Olympus and 1 Nikon.
The absence of the R100 isn’t surprising, I suspect that is targeted at the developing world (like the xxxxD DSLRs).
Will be interesting to see the BCN Awards when they come out.
Cheap is popular, but i have long suspected it's kits that ebayers and the like that would break down into pieces to resell for profit that drove sales a bit.
it always seemed to be the dual lens kits, etc. that would sell well. Now typically they would be the bigger bargain, but you wouldn't expect everyone to want the more expensive kits.
Make of that what you wish :)
https://www.thephoblographer.com/2024/01/19/flickrs-most-popular-camera-is-fantastic-for-landscape-photography/
カメラ・光学機器 | BCN AWARD・BCN IT ジュニア賞
BCN award 2023 released.
Canon is still doing great but mirrorless is no 2 this year.
I think sony zv-e10 is cheaper than R50 in Japan.
I think Canon may release R50 without evf this year to fight bacj zv-e10 ii .
On the other side
1年間で一番売り上げたレンズは？ 売れ筋レンズ2023年間ランキング【ヨドバシカメラ売れ筋ランキング】 | CAPA CAMERA WEB
I think 200-800mm must be the best tele selling in 2024.
That is not to shade the iPhone as computational photography is clearly more than sufficient for most use-cases. It's HDR implementation is pretty good for quick shots. Canon/Nikon/Sony et al could learn a lot to improve their green mode dial implementation.
All that said, the R5 is a strange body to be #2 when cheaper bodies like the R6 or equivalent mid-priced bodies from other ecosystems are more bang-for-your-buck.
An old Nikon DSLR going from 45th place last week to 7th place this week. That suggests it doesn’t take many units to move BCN’s needle.
Photos taken on a R5 would be a very different data point but my keeper rate is higher than my 5Div to the extent that it is hard to choose which best shot to share sometimes.
Sales and revenue data have their place for Canon's future viability but it is fun to see how Canon shooters share the results of their purchases.