We're not shocked that the latest round of clickbait articles out there were wrong about the EOS 5D Mark III replacement being announced before The Photography Show this weekend. Though we do find the forum celebrities over on other forums to be entertaining.

We've been told that the EOS 5D Mark III replacement is slated for announcement after the EOS-1D X Mark II begins shipping in large quantities, which is at the end of April at last check. This information isn't new. We're also told that the next camera will get a moderate bump in resolution, but a good leap in dynamic range and ISO performance like the EOS-1D X Mark II. Again, this likely isn't new information, but at least shows some consistency.

The same source has also told us that the video features of the camera will be the best in the lineup and will easily best the EOS-1D X Mark II for most filmmakers. While the EOS-1D X Mark II is aimed at photojournalists, the EOS 5D Mark IV will be aimed at filmmakers, with enough goodies to get new Canon buyers, retain old ones and get people on the path to getting into the Cinema EOS system. Apparently the plans for the video features of the camera changed about a year ago and became an important part of the development of the camera.

We're looking forward to hearing more and I expect NAB 2016 will shed some light on the next full frame DSLR from Canon, though we don't expect an announcement.

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