Why do people think a Mark II fills the gap of an entry level FF. Its OLD. I think it is far easier to market a new camera at the main desk at Best Buy even if it is crippled than a clearly older camera - Mark II comes before Mark III - even if everyone here argues that the Mark II is still very good, uneducated cosnumers will not. But I guess such a camera would dent the Mark II's second hand price now would it?
What I do not understand is why everyone here thinks FF = Pro. Leave the xD's for th Pro line whether FF or APSC. These would be magensium alloy, wheather sealed, AF monstors.
Then give the hobbyist that does not have $3,500 for a FF an option sub $2,000. I still think a 70D will be great for this. With the inevatible mirrorless, there would conceivably be 5 APSCs if the 70D remains crop. Making the 70D a rebel FF will give it some meaning again.
And recycling the current Mark III sensor won't eat up 5D sales, just as the the 600D/60D/7D all co-existed nicely. Canon knows how to cripple stuff just enough.
What did Steve Jobs say about canibalising your own products. I think a D600 from Nikon (if it pans out at $1,500) can be far more disrubting than the D800. Just remember Canon's success when the Rebel dipped under a $1,000.