Industry News: Sony will announce the ZV-1 Vlogging compact camera soon

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Who Dey
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Jul 20, 2010
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It looks like Sony is about to announce a dedicated Vlogging compact camera, it will have a 1″ 20.1mp image sensor, will shoot 4K, and is equipped with a 24-70 equivalent lens.
Below is Sony’s description of the camera:
The Sony ZV-1 is a 20.1MP digital camera specifically designed for vloggers and content creators. It features a 1.0-type stacked CMOS sensor and super-fast AF for high-quality images and 4K video. The 24-70mm zoom lens is perfect for both portraits and wide-angle shooting. Image stabilization helps to keep your photos and videos blur-free. It has an ergonomic, comfortable grip plus a 3-inch vari-angle LCD screen with a recording lamp, which makes selfie-shooting very easy.
The ZV-1 is designed around the needs of vloggers and content creators and focusses on intuitive controls for vlog & video creation. The vari-angle screen ensures selfie-shooting is easy enabling you to check your framing while shooting. The grip provides a comfortable and secure way of holding...

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I think the better question is: how visible is that segment? If it shows up on highly popular platforms, it will get noticed.

I was thinking that, but then what would they say about it? ‘This is the best vlogging camera?’ It’s so specialized that they might use it and love it, but they can’t very well recommend it as a general use camera.
 
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I'm sure it's going to be fine for what it is. Personally, even if I was "only" vlogging, I would want the versatility of interchangeable lenses and full manual control. But for most vloggers, this will be a nice upgrade from the front-facing camera on their smartphone.
 
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