Just got new 17-40 f/4L packed with "EF lens" CD

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fotoray

5D Mark III
Jul 20, 2010
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Just got my new 17-40 f/4L lens to add wide angle capability for my 5D3. Now I can go wider than the 24-105 f/4L kit lens. Looking forward to running AF MA tests to see how it performs.

A first for me: the 17-40 was packed with a "EF lens" CD that has PDFs of user's guides for all Canon EF lenses. Saves Canon from publishing handy booklet size guide that can be easily stashed in my camera bag. Lens User Guides don't always have much in-depth info, except for speciality lens, like macro, tilt, etc. With PDF substitute, not as convenient as booklet size I've gotten with my previous lens purchases. Another cost-savings move by Canon.
 
I noticed that in the 70-200mm f/2.8 IS II USM I got yesterday. I love the approach... save money on printing/materials and put it back into the R&D canon clearly needs.

In this day and age, I'd just stick a URL to the user documents in the box and call it a day.
 
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pierceography said:
I noticed that in the 70-200mm f/2.8 IS II USM I got yesterday. I love the approach... save money on printing/materials and put it back into the R&D canon clearly needs.

In this day and age, I'd just stick a URL to the user documents in the box and call it a day.

Damn it Canon! Quit putting R&D money into developing the best DSLR in the world! Gosh!
 
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pierceography said:
I love the approach... save money on printing/materials and put it back into the R&D canon clearly needs.

Reducing costs increases profits. If they wanted to increase the R&D budget then they'd have to accept lower profits. When it comes time for them to make the decision on allocating funds, these are two disjointed incidents.
 
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paulc said:
Reducing costs increases profits. If they wanted to increase the R&D budget then they'd have to accept lower profits. When it comes time for them to make the decision on allocating funds, these are two disjointed incidents.

Didn't realize we had a business dynamo in this forum. You sure showed me! ;-)
 
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