Kevin Durant shooting with a Canon DSLR at the Superbowl

Canon announced that they would be at the Super Bowl, and you can bet that they were handing out MK II prototypes to major sports photographers. They also loan lenses. The object is to have potential customers seeing all those red rings and deciding that all those other photographers using them is a reason to switch.

Of course, Nikon does the same thing.

I was absolutely amazed at the number of Canon Cameras with the red ring lenses (24-70)? surrounding the players after the game. The view from the sky cam revealed well over 100 photographers pushing in to get a shot. There were very few Nikon Cameras there, so Canon must have really been handing the cameras out like candy. There were no advertising vests though, many were wearing Super Bowl 50 Vests.

There were a lot of Nikon shooters with the big Black Telephoto lenses on the sidelines. The likely had D5 prototypes.

It was nice to see John Elway there. He was very young when I went to Grays Harbor College. His father was PE teacher and Football coach and was proud of his young boy John. Then after I graduated from WSU, his father became head coach at WSU and his son was a big football star at Pullman High school. They both moved to Stanford where father coached and son John played. I think he played in Denver or something like that too ;D
 
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